5 Horizons

With fall in full swing, we polled our team to see what everyone was most excited about as the leaves begin to turn and the temperature drops. How are you celebrating the fall season? ??? #companypoll #teambonding #icebreakers #gettoknowme #companyculture #gettoknowus

Our creative team has been having a blast at #AdobeMAX in Miami this year ?? ?? ? Stay tuned for our blog post about everything we’re learning during the conference #Adobe #adobedesign #designteam #creativeteam

When working with a local client, we make sure to target local communities in the places they frequent the most. For our clients over at King Richard's Faire, we engaged in a media buy with a local radio station to promote the current KRF season at nearly 50 local Honeydew locations. As the radio station reminded listeners to visit their local Honeydew and look for our tabletop tent advertisements for a discount on their tickets, we were able to track the tickets through a QR code. Targeting popular community coffee establishments with consistent foot and drive-thru traffic provided us with an additional touchpoint for a local grassroots campaign and increase local engagement. #clientspotlight #kingrichardsfaire #honeydewcoffee #localcommunity #localadvertising #tabletent

It's back to school season for many of our clients, employees, and families, so our September playlist is going Old School. Enjoy our ecclectic selection of music here: https://ow.ly/Gh0Q50Tr8xw #oldschool #throwback #classicmusic #besthits

It's officially FALL! ????? Who's ready for the crisp cool weather, delicious warm drinks, and the crunch of fallen leaves beneath your feet? Let us know your favorite fall color in the comments ??

We #hiring a new Junior Search Engine Optimization Specialist in Greater Boston. Apply today or share this post with your network.

We're #hiring a new Lead Search Engine Optimization Specialist in Greater Boston. Apply today or share this post with your network.

As we wave goodbye to the summer season, we asked our team to share their favorite summer activities. Through Slack polls, team chats, and virutal meetings, we gathered some data on how our company likes to unwind with family and friends in the warm summer weather. It's always fun to get to know your coworkers a bit better. How do you or your company approach team bonding? #companypoll #teambonding #icebreakers #gettoknowme #companyculture #gettoknowus

Lead generation can be difficult when your budget is limited for paid social ads across multiple platforms. This was the main challenge that two MassHire Career Center and Workforce Board locations brought to the 5 Horizons’ team. The MassHire teams needed strong awareness campaigns to connect qualified candidates with a variety of grant-funded (often free) career programs in several communities across Pioneer Valley. Here's how we helped: https://lnkd.in/eaSBatnu #leadgeneration #socialadvertising #limitedbudget #awarenesscampaign

How do we reinforce key value propositions to an audience that is already familiar with the product? One idea: encourage deeper engagement through a satisfyingly swipe-able carousel ad. The carousel format allows us to tell a story using multiple selling points within a single ad. Our friends at Emerson College wanted to re-engage prospective students for their master's in Digital Communication Leadership who had expressed interest but had not yet started an application. Using a matched-list and retargeting approach, we were able to remind this audience of the program's benefits, while encouraging them to start their application through the Apply Now CTA. #EmersonCollege #carouselads #digitaladvertising #higheredmarketing #nurturecampaigns #yield