3CMA

We’re excited to share details about the?Keynote Speakers & Presentations?for the 2025 3CMA Annual Conference, happening?September 3-5 in Clark County / Las Vegas, NV!?This year’s theme,?"High Stakes. High Impact. Winning Strategies for City & County Communications,"?sets the stage for an unforgettable experience packed with innovative insights and inspiring conversations. Keynote Sessions ???Opening Session: Leadership for a Lifetime – How the Past Prepares Us for the Future Paul Butler, CEO, Paul Butler Presentations A motivational session on leadership, teamwork, and the personal traits that make great professionals and exceptional leaders. Learn how to apply past experiences to overcome today’s challenges and seize tomorrow’s opportunities. ???Innovation Forum: Bridging the Digital Divide – Social Media and AI as Tools for Public Good Joanne Sweeney, Public Sector Marketing & Digital Transformation Specialist Explore how social media and AI can enhance accessibility, trust, and engagement in government communications. This session will provide actionable insights to ensure technology serves as a tool for public good—while keeping humanity at the heart of every strategy. ???Friday Closing Session: Advances in Risk and Crisis Communication: Navigating Truth and Understanding Misinformation and Disinformation in the Digital Age Dr. Vincent Covello, Director, Center for Risk Communication Navigate the growing challenges of misinformation and disinformation in today’s digital world. This session will provide practical strategies for identifying false information, enhancing digital literacy, and improving crisis communication in an era of rapid information flow. ??Plus, a fourth Keynote Session is coming soon—stay tuned! ???Complete details on all Keynote Sessions can be found here:?https://lnkd.in/ekVcYMSj More Conference Highlights ??Pre-Conference Sessions?are available online now at?3cma.org/Annual. ??Breakout Session details are coming in early May—session proposals are being accepted through?April 30! ??Interested in presenting? Submit your proposal here:?https://lnkd.in/ePawaFf9 ??Conference registration and hotel reservations are now open!?Secure your spot and book your stay here:?3cma.org/Annual. Join us in?Las Vegas?for?three days of insights, networking, and innovation as we elevate the impact of local government communications. www.3cma.org/annual #3CMAAnnual #WeGetGov

Keene, NH Regional Conference - June 12, 2025 Get Ready to Connect at the 3CMA Regional Conference in Keene, NH Mark your calendars for?Thursday, June 12, 2025, and join us in Keene for the first-ever 3CMA New England regional conference. ?Keene's central location is a hub of activity and innovation and is easily accessible from throughout New England, making it the perfect spot for this event. ?Expect a day packed with forward-thinking sessions and opportunities to share ideas with colleagues who are shaping the future of public communications. ?We'll explore cutting-edge strategies and discover solutions to help you serve your communities. Whether you're a long-time 3CMA member or just curious about what we're all about, you're invited. ?Keep an eye out for registration details, speaker announcements, and the full agenda. ?We're looking forward to a day of learning and inspiration with you in Keene! Additional Sessions Coming Soon! Communication Is Winning We will discuss the importance of Strategic Brand Plan with a Crisis Communication Component. Implementing the nuts and bolts of Strategic Brand Plan will position you for success in telling your organization’s story as well as preparing you for a crisis. With a positive brand your organization can better weather a crisis and fuel your team for a successful result. Presenter:?Annette Privette Keller, Director of Communications, City of Kannapolis, NC Meeting Residents Where They Are: Lessons from Ward Optimization Weeks Engaging residents through traditional city meetings has become increasingly difficult. ?We will explore how Keene flipped the script in 2024, taking services and information directly into neighborhoods with Ward Optimization Weeks. Learn what worked well and how this creative strategy builds stronger community engagement. Presenter:?Rebecca Landry, Deputy City Manager, City of Keene, NH Searchable, Usable, Inclusive: How SEO and Website Accessibility Work Together for Public Engagement City and county communications and marketing teams play a crucial role in ensuring residents can easily find and access important information. Whether it's announcements, events, public notices, or emergency alerts, a searchable and accessible website directly impacts public engagement. This session will explore how SEO and accessibility work together to make city services discoverable, understandable, and usable for all residents, including those with disabilities, non-native speakers, and individuals with limited digital literacy or internet access. Presenter:?Zach Luse, Founder & CEO, Paragon Digital Marketing Register Today! https://lnkd.in/gzPJpCkS #3CMARegional #WeGetGov

3CMA COMMCAST 052: Member Profile | 3CMA President Annette Privette Keller Who juggles two books at once and has crafted a career that's just right? Join us for a fun and insightful conversation with 3CMA President Annette Privette Keller as she shares her "Goldilocks" journey in government communications! View Episode? https://lnkd.in/erjTyArT Audio Only https://lnkd.in/e9TVTBQg #3CMACommcast #WeGetGov

Looking for a career in local government communications? The 3CMA Job Board connects you with opportunities nationwide. Find your next role or recruit top talent in the field. Explore postings today! https://lnkd.in/eUbiCt6U #3CMAJobBoard #WeGetGov

3CMA Webinar Series: Acing the Accessibility Test and Meeting New ADA Requirements Tuesday, March 18, 2025: 1 p.m. Eastern Time, 10 a.m. Pacific Time Accessibility rules for local government websites and apps have changed. 3CMA is here to help you meet the deadlines and ensure your digital content is fully accessible. In April 2024, the U.S. Department of Justice finalized a rule under Title II of the ADA. Public entities must comply by April 2026 or April 2027, depending on size. Your organization is still responsible for compliance on websites, mobile apps, social media, and archives managed by third parties. Join this 1.5-hour webinar for a clear, actionable overview of Web Content Accessibility Guidelines (WCAG 2.1, Level AA) and how to begin your journey toward better digital accessibility today. The webinar will help you: -Understand the latest rules, exceptions, and their impact on your municipality -Evaluate your current website for compliance issues -Implement practical steps to enhance your site's accessibility -Maintain accessibility standards effectively -Ensure third-party partners align with your accessibility goals through key questions and strategies -Neglecting these updates could land your city in hot water with lawsuits or fines. We'll delve into the legal implications and how to prioritize your efforts when making incremental progress. Consider inviting your legal, IT, and other city/county staff members to join you for this webinar. In addition, the Department of Justice has provided resources to 3CMA, including a DOJ overview?Webinar: Americans with Disabilities Act Title II Web & Mobile Application Accessibility Rule | ADA.gov?to help local governments know more about the new rule, deadlines, and exceptions.?Please watch/listen to this webinar before the 3CMA Webinar: https://lnkd.in/ghaV85ZM. You can also access the following from the DOJ website: Fact Sheet: https://lnkd.in/erBeMFuk Small Entity Compliance Guide: https://lnkd.in/gh-X4Pr8 Register Today: https://lnkd.in/eu78meKT

Happy Government Communicators Day! Today, we celebrate?YOU!?It’s?Government Communicators Day, a time to recognize the dedication, creativity, and impact of local government communicators like you—those who work tirelessly behind the scenes to inform, engage, and connect our communities. Join the Celebration on Social Media?– Give a shout-out to a fellow communicator, share your favorite moment, or show off your workspace. Use?#GovCommsDay?and tag us. Send Us Your Photos & Proclamations?– Is your agency recognizing GovCommsDay? We’d love to feature your photos, proclamations, and social posts. Email them to?[email protected]. Take a moment today to celebrate the work you do—it makes a difference. And we’re proud to celebrate?you. #GovCommsDay?#WeGetGov

Government Communicators Day Government Communicators Day is this Friday, February 21!?Join 3CMA and CAPIO as we celebrate the incredible work of public communicators like you. Held annually on the third Friday of February, this day is dedicated to recognizing the vital role you play in local government. For 364 days a year, you work behind the scenes, leading public outreach, crafting messages, managing crises, and ensuring your agency's voice is heard. This Friday, we celebrate you! How to Participate Visit our GovCommsDay page (https://lnkd.in/efDcZSRT) for resources to help you join the celebration, including: - Sample Proclamations and Press Releases - GovCommsDay Thought Bubbles for social media - Ideas for recognizing and sharing your impact Show Your Support on Social Media Take part in our social media campaign by sharing: - A shout-out to yourself or another public communicator who deserves recognition. - Your favorite memory of being a government communicator. - A glimpse of your crazy workspace—coffee cups, sticky notes, and all! Don’t forget to use the hashtag?#GovCommsDay?and tag us!?You can also email your pictures, proclamations, and videos to [email protected] so we can feature them. Let’s take this opportunity to highlight the dedication, creativity, and impact of government communicators everywhere. We look forward to celebrating with you! #GovCommsDay?#WeGetGov

Call for Savvy Judging! We’re looking for Savvy communicators to serve as captains of Savvy Award judging teams! Whether you're a seasoned judge or considering judging for the first time, we've made the process more convenient, accessible, and easier than ever before. Why Judge? Savvy online judging allows you to review all assigned entries on one streamlined platform, complete with links to videos and attachments. You can start, pause, and resume at any time. In response to member feedback, the system also now includes the option for judges to provide comments—helping entrants improve their future submissions while fostering valuable professional feedback. How It Works As a judging captain, you'll recruit at least two additional judges (for a team of three or more). Judges can include local government professionals within your department or organization, as well as experts from the professional, consulting, or academic communities with strong marketing and communications expertise. Each judge will individually evaluate, score, and comment on the entries through the online system. While individual judging is required, teams also have the option to discuss their evaluations in person or via conference call. If you prefer to judge but don’t have a team, simply reach out to the 3CMA National Office at [email protected], and we’ll place you on a team. Important Dates Judging assignments will be sent out the week of June 16, 2025. Judging must be completed by Friday, July 18, 2025. Additional Benefits of Leading a Judging Team Gain inspiration?from a variety of award-worthy programs and approaches that can be applied in your own organization. Learn how entries are evaluated, helping you strengthen future submissions and improve your chances of winning a Savvy Award. Be recognized as a Savvy Judge?at the 3CMA Annual Conference in Las Vegas, NV. Support and elevate the profession?while contributing to the success of 3CMA and your organization. Ready to Lead a Judging Team? Complete the online form to sign up as a Savvy Judging Team Captain! For any questions, contact [email protected]. To serve as a judging team captain please complete the online form. https://lnkd.in/eJSzmXTZ

Save the Date! | 3CMA Regional Conference Keene, NH | June 12, 2025 Get Ready to Connect at the 3CMA Regional Conference in Keene, NH! Ignite your creativity and connect with the best in local government communications! Mark your calendars for Thursday, June 12, 2025, and join us in Keene for the first-ever 3CMA New England regional conference. Keene's central location is a hub of activity and innovation and is easily accessible from throughout New England, making it the perfect spot for this exciting event. Keene offers a unique blend of historic vibe and a comfortable approach to progressive, modern living. You're sure to have an enjoyable stay in this beautiful little city. This isn't your typical conference. We're talking about a day packed with forward-thinking sessions, hands-on takeaways, and opportunities to swap ideas with innovative colleagues who are shaping the future of public communications. We'll explore cutting-edge strategies and discover solutions to help you serve your communities. Ready to boost your skills and expand your network? Whether you're a long-time 3CMA member or just curious about what we're all about, you're invited. Keep an eye out for registration details, speaker announcements, and the full agenda. We're looking forward to a day of learning and inspiration with you in Keene! Additional details and registration information coming soon! https://lnkd.in/gzPJpCkS

Annual Conference Registration and Hotel Reservations Can Now be Made Step into the world of high-stakes strategy and impactful communication at the 3CMA 2025 Annual Conference! Set against the vibrant backdrop of Las Vegas, this year’s theme, High Stakes. High Impact. Winning Strategies for City & County Communications, emphasizes the powerful role communicators play in shaping our communities. Over three dynamic days, we’ll explore cutting-edge tactics, address the unique challenges facing city and county communicators, and unlock actionable strategies that ensure your messaging drives meaningful change and engages diverse audiences. Join thought leaders and practitioners from across the country in a series of engaging workshops, keynotes, and interactive sessions designed to equip you with winning strategies. Whether navigating complex public issues, fostering trust, or elevating your agency's brand, the 2025 3CMA Annual Conference is your opportunity to learn, connect, and thrive in the high-stakes world of public sector communication. Highlights Include: - In-Depth Sessions led by top industry experts and visionary speakers - Hands-On Workshops for immediate, practical application - Networking Events to build and strengthen professional relationships - Inspiration from the Savvy Awards: Celebrating the year's best communication achievements Mark your calendar for September 3-5, 2025, and prepare to elevate your communications game in a city that knows how to make an impact. This year’s 3CMA Annual Conference is a high-stakes opportunity you won’t want to miss! https://lnkd.in/dp__Hua #3CMAAnnual #WeGetGov