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You’re trying to build a diverse network. How can you use strategic thinking to make it happen?

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Building a diverse network is not only beneficial for your personal and professional growth, but also for creating more opportunities, perspectives, and innovation. However, it can be challenging to connect with people from different backgrounds, cultures, and industries, especially if you are used to staying within your comfort zone. How can you use strategic thinking to make it happen? Here are some tips to help you plan, execute, and evaluate your networking efforts.

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Ezequiel B.

Smart Communities ? Innovación Digital ? Consultor Especialista en Negocios ? Emprendedor ?

1 Define your goals

Before you start reaching out to potential contacts, you need to have a clear idea of what you want to achieve from your network. Do you want to learn new skills, explore new markets, find mentors, or collaborate on projects? Having specific and measurable goals will help you identify who you need to connect with, what value you can offer them, and how you can track your progress.

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Ezequiel B.

Smart Communities ? Innovación Digital ? Consultor Especialista en Negocios ? Emprendedor ?
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Definitivamente estoy interesado en aprender nuevas habilidades, explorar nuevos mercados, encontrar mentores y colaborar en proyectos. Reconozco que establecer objetivos específicos y medibles es fundamental para lograr estos propósitos. Esto me ayudará a identificar con quién necesito conectarme, qué valor puedo ofrecerles y cómo puedo hacer un seguimiento de mi progreso. Estoy comprometido a desarrollar un plan estratégico para alcanzar mis metas, aprovechando al máximo mis conexiones y recursos disponibles.

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2 Research your options

Once you have your goals in mind, you need to do some research to find out where and how you can meet the people who can help you achieve them. You can use online platforms, such as LinkedIn, Twitter, or Meetup, to search for relevant groups, events, or influencers in your field or industry. You can also ask your existing contacts for referrals or introductions to people they know who might be interested in your goals. Make a list of potential sources and prioritize them based on their relevance, accessibility, and credibility.

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Ezequiel B.

Smart Communities ? Innovación Digital ? Consultor Especialista en Negocios ? Emprendedor ?
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Aprovecharé mis contactos actuales y les pediré recomendaciones o presentaciones a personas que puedan estar interesadas en mis objetivos. Reconozco el valor de las conexiones existentes y estoy dispuesto a utilizarlas para expandir mi red y alcanzar mis metas. Esta estrategia me ayudará a establecer nuevas relaciones y a aprovechar oportunidades que de otro modo podrían pasar desapercibidas. Estoy emocionado por el potencial que esto ofrece para mi crecimiento personal y profesional.

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3 Craft your message

When you have a list of potential contacts, you need to craft a personalized and compelling message that will catch their attention and interest. You need to show them that you have done your homework, that you have something valuable to offer them, and that you have a clear purpose for contacting them. Avoid generic or spammy messages that sound like sales pitches or requests for favors. Instead, focus on building rapport, expressing curiosity, and inviting conversation.

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Ezequiel B.

Smart Communities ? Innovación Digital ? Consultor Especialista en Negocios ? Emprendedor ?
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Estoy enfocado en construir una red diversa en el mundo empresarial y para lograrlo, aplico estrategias de pensamiento estratégico. Primero, defino claramente mis objetivos y luego identifico las audiencias clave que quiero incluir en mi red. Participar en eventos diversos y utilizar plataformas de networking online me ayuda a conectarme con personas de diferentes trasfondos y perspectivas. Soy proactivo en la creación de conexiones significativas y cultivo relaciones genuinas, mostrando interés en las experiencias de los demás. Mantengo una mente abierta para aprender de personas con diferentes antecedentes y puntos de vista, lo que enriquece mi red y me brinda nuevas oportunidades en el mundo empresarial.

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4 Follow up and follow through

After you send your message, you need to follow up and follow through with your contacts. You need to show them that you are reliable, respectful, and interested in maintaining the relationship. You can do this by sending a thank-you note, providing feedback, sharing relevant information, or offering help. You also need to follow through with any commitments or promises you made, such as scheduling a meeting, sending a resume, or introducing someone else. This will help you build trust, credibility, and loyalty.

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Ezequiel B.

Smart Communities ? Innovación Digital ? Consultor Especialista en Negocios ? Emprendedor ?
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Para mantener relaciones sólidas y fructíferas en el ámbito profesional, es esencial demostrar confianza, respeto y un interés genuino en el bienestar de los demás. Esto se puede lograr enviando notas de agradecimiento, proporcionando comentarios constructivos, compartiendo información relevante y ofreciendo ayuda cuando sea necesario. Al seguir estos pasos, se fortalece la relación con los contactos, fomentando una colaboración efectiva y duradera en la red profesional.

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5 Evaluate and improve

Finally, you need to evaluate and improve your networking efforts. You need to measure the results of your actions and compare them with your goals. You can use tools such as spreadsheets, surveys, or CRM software to track your contacts, interactions, and outcomes. You also need to solicit feedback from your contacts and yourself to identify what worked well and what didn't. You can use this information to adjust your strategy, refine your message, or expand your network.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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You’re trying to build a diverse network. How can you use strategic thinking to make it happen?

1

2

3

4

5

6

1 Define your goals

2 Research your options

3 Craft your message

4 Follow up and follow through

5 Evaluate and improve

6 Here’s what else to consider

Business Networking

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You’re trying to build a diverse network. How can you use strategic thinking to make it happen?

1

2

3

4

5

6

1 Define your goals

2 Research your options

3 Craft your message

4 Follow up and follow through

5 Evaluate and improve

6 Here’s what else to consider

Business Networking

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