You're striving to hit sales targets without losing loyal customers. How can you strike the perfect balance?

To hit the sales targets, salespeople tend to start reaching out about features or product updates that are irrelevant to their customers. This won't do any good to you or your company: you will only "reduce your deliverability rate", as the customers will start viewing your emails as something very low-value and will get used to ignoring your emails. A much better approach would be facilitating a dialogue to discover the new needs you might not be aware of yet OR to find new (and sometimes unexpected) use cases for your product. Keeping your hand on the pulse of such needs will also help your team decide on the roadmap or potential new features that will create more opportunities to cooperate with your customers in the future.

Knowing your customers' needs is essential for delivering excellent customer service. The customer's needs motivate your purchases and loyalty. Using this information to your advantage can help you tailor your service and product offerings accordingly. It will also help you create a more appealing brand offering.

Personalised offers are relevant deals based on your shopping preferences. We will always strive to ensure that we tailor offers that are relevant to you.

A loyalty rewards program is a marketing strategy implemented by businesses to incentivize repeat purchases and customer retention by offering rewards, discounts, or exclusive benefits to loyal customers.

Think of each interaction as watering your garden.Over time, these small acts of care will blossom into a thriving ecosystem of loyal, satisfied customers In today’s competitive landscape, consistent engagement is the key to keeping loyal customers while striving to meet your sales targets. Imagine your customer relationship as a beautiful garden ?? – it requires regular care, attention, and nurturing to flourish.Here's how to cultivate lasting customer relationships: ?? Regular Outreach: Share relevant content, updates, and offers to stay top-of-mind. Make your customers feel valued and informed. ?? Provide Value: Ensure your engagement efforts are not solely sales-driven. Offer insightful tips, industry news

Consistent engagement is key to keeping loyal customers while striving for sales targets. Regularly reach out with relevant content, updates, and offers to stay top-of-mind. Ensure that your engagement efforts are not solely sales-driven but also provide value.

A feedback loop is a process in which the outputs of a system are circled back and used as inputs. In business, this refers to the process of using customer or employee feedback (the outputs of a service or product), to create a better product or workplace.

Agile advocates adaptive planning, evolutionary development, early delivery, and continuous improvement, and it encourages rapid and flexible response to change. Success in Agile is based on an attitude of “servant leadership” and focuses on the entire team, both Business and IT, not just developers.