Aligning sustainability goals with suppliers is not just about meeting regulatory requirements or customer expectations; it’s about building resilient, future-proof business relationships that can adapt to the challenges of tomorrow. By fostering collaboration, setting clear and measurable objectives, and creating a culture of continuous improvement, companies can ensure that both they and their suppliers benefit from sustainable practices. Suppliers who embrace sustainable innovation can reduce costs, enhance their reputation, and access new markets, while companies that prioritize sustainability gain a competitive edge, improve customer loyalty, and contribute to a more equitable world.

Insider Tipp: start by mapping your most important stakeholders & define communication channels. There are way too many questionnaires and portals currently on the market, which is why you should focus on core topics, so your stakeholders are not overwhelmed by requests. Collaboration programs to decarbonize your supply chain & create circular material flows can create opportunities to exchange on a regular basis with clear goals.

Key suppliers are like partners. It should be a win-win relationship where both parties have positive business outcomes. Ensuring there is clear understanding of goals, expectations by both teams via clear and open communication at regular intervals helps a lot. Both teams should adopt a problem solving approach rather than a finger pointing approach, this can be achieved by promoting trust and close working relationship. Collaboration is key and both parties must invest time in ensuring a collaborative environment is built between the working teams of both parties Promote team spirit and build flexibility in the set up to accommodate both parties needs and requirements So in essence communication, collaboration, partnership approach helps

Building strong supplier relationships hinges on trust, transparency, and shared goals. Open communication is vital—frequent check-ins ensure both sides stay aligned and proactive in addressing challenges. Collaborative efforts, especially around sustainability and innovation, create a sense of partnership rather than just a transactional exchange. In my experience as a LinkedIn expert, regular performance reviews also help strengthen these ties by fostering continuous improvement and accountability, ensuring both parties grow together. Strong supplier relationships are built on mutual success, and that requires ongoing collaboration and open dialogue.

If you're trying to work with suppliers and make it a win-win, it's all about good communication and teamwork. First, have regular chats with them about your goals and what you both expect—it keeps things transparent. Then, try teaming up on eco-friendly projects that help both of you hit your sustainability targets. And don’t forget to check in on progress every now and then, like with performance reviews, to make sure everything’s on track and deal with any hiccups early on. It’s basically about keeping things open, working together, and making sure you're both moving in the right direction.