Tailor Your Approach: Research investors beforehand to customize your pitch, demonstrating alignment with their interests. Develop a compelling narrative around your startup that highlights its mission and impact. Ask insightful questions about the investor's portfolio and interests. This not only shows genuine interest but also fosters a deeper connection, making you memorable. Send a personalized thank-you message within 24 hours, referencing specific points from your conversation. This reinforces your connection and keeps the dialogue open. Participate in varied networking formats like speed networking or roundtable discussions to maximize interactions. These settings can lead to more meaningful conversations and connections.

Making a lasting impression isn’t just about what you pitch—it’s about how you connect. One strategy that has worked well for founders I’ve seen succeed is storytelling. Investors hear countless pitches, but they remember compelling narratives. Instead of just stating facts, share a brief but powerful story—why you started, the problem you’re solving, and the impact you aim to create. Also, data speaks louder than words. If possible, back your pitch with a key metric that showcases traction. Curious to hear from others what’s been your most effective way to engage investors?

Too many Founders jump straight to their product or idea without a hook that relates to their ‘why’. That is, the problem they’re obsessed with trying to solve. Their vision for what a world might look like for their customer when the solution does what they hope. Captivating an investor isn’t that hard when you share a surprising statistic or fact related to your problem or customer. As Simon Sinek has masterfully said, always start with why.

friends and family first. then ask them for first degree connections and become a virus. dont be a wimp when it comes to fundraising when you believe in the product.

Just like your target market is to your product or service, you must have a better understanding with any investor. Understand their interest and investment preferences. Lastly I believe audacity and authenticity is proof of belief. If you deeply belief in what you have build or are building , you will be bold about it. Secondly don’t talk too much. Keep it short, clear and practical. Lastly,tell your story highlighting how your experience shaped your vision demonstrating both empathy towards the problem you are solving and enthusiasm for the solution you are creating.