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You're pitching responsive design to clients with no web dev background. How can you make them see its value?

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In today's digital age, having a website that adapts seamlessly to various devices is not just a luxury—it's a necessity. Imagine walking into a store where everything is within reach, regardless of your height; that's what responsive design does for your website. It ensures that whether your customers are browsing on a smartphone, tablet, or desktop computer, they'll have an equally satisfying experience. This adaptability means your website is accessible to a wider audience, enhancing user satisfaction and potentially increasing your customer base.

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1 User Experience

Responsive design significantly improves user experience by creating a flexible and fluid web page that adjusts to the size of the screen it's being viewed on. This means that no matter what device your customers are using, they won't have to pinch, zoom, or scroll excessively to view your content. A better user experience leads to longer site visits, which in turn can lead to more conversions and customer loyalty. By prioritizing your users' convenience, you're showing that you value their time and comfort.

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Klejdi ? Et'hemi

Web Designer | Graphic Designer at Marxo Smith LTD
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I would show them two examples: one design that is responsive and one that is not. Then I would ask them, "If you were visiting these two websites, from which one would you purchase?" Exactly.

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?????????? ????????????????

Linkedin Top Voice | Sr. software engineer | Magento 2 Developer | Hyva | Laravel | React | GraphQl
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1. Explain Simply: Responsive design ensures your website looks great and works well on all devices—desktops, tablets, and smartphones. 2. User Experience: It provides a smooth, enjoyable experience for your customers, making them more likely to stay and buy. 3. Business Benefits: Reach more people, save on costs by maintaining one site, and increase conversions by up to 20%. 4. Show Examples: Look at this website before and after responsive design. It’s clean and professional on any device. 5. SEO Boost: Google ranks mobile-friendly sites higher, making it easier for customers to find you. This approach highlights the practical and financial benefits of responsive design in an accessible way.

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Yeun LE FLOCH

Je documente en public mon parcours pour devenir CTO | Développeur PHP/Symfony
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Le responsive design transforme l'expérience utilisateur en rendant votre site web adaptable à toutes les tailles d'écran. ?a ne devrait même plus être un sujet en 2024 ! Prioriser la commodité de vos utilisateurs montre que vous respectez leur temps et leur confort.

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2 Mobile Traffic

With the majority of internet traffic now coming from mobile devices, it's crucial that your website caters to this trend. Responsive design ensures that your site looks great and functions well on smartphones and tablets. This is not just about aesthetics; it's about providing a consistent experience that retains the functionality and navigability of your desktop site. By doing so, you're opening up to the vast mobile audience, ensuring that no potential customer slips through the cracks because of device incompatibility.

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Samane Yaghoobi

Senior Front-End Developer @NeshanMaps
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Designing for touch interactions is another essential aspect of mobile optimization. Ensure that buttons, links, and interactive elements are large enough to be easily tapped and spaced adequately to prevent accidental clicks. Incorporating gestures like swiping and pinching can also enhance the user experience.

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3 SEO Benefits

Search Engine Optimization (SEO) is the process of making your website more visible on search engines like Google. Responsive design is favored by search engines because it provides a better user experience. Websites that are responsive tend to have lower bounce rates and higher rankings in search results. This means that by adopting a responsive design, you're not only making your website more accessible to users but also more visible to potential new customers searching for your services online.

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4 Cost Efficiency

Investing in a responsive website can be more cost-effective than creating separate sites for desktop and mobile. Maintaining one website is less time-consuming and reduces the potential for content discrepancies between versions. This unified approach streamlines content management and ensures that all users have access to the most up-to-date information about your business, products, or services. In the long run, a responsive design can save you both time and money.

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Sai Matam

Software Architect@ Enablor Inc. | Career Coach, Mentor, Author, Patent Holder and Outstanding Leadership Awardee, Public Speaker, Technical Leader, Active Blogger, PMP, AWS Certified.
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Modern web applications have to be multimodal. Users choose different mediums and platforms to interact with your web application to properly cover all platforms. You need to have a web application and mobile application on Android and iOS. However, initially, before the product has taken off, you could implement a responsive web app that has been designed mobile-first and postpone the development of Android and iOS mobile apps.

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Robert choi
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Developing separate websites for various screen sizes such as PC, Android, iPhone, tablet, etc., is really difficult and costly because you have to change all pages and test them whenever the screen changes. However, responsive web design allows you to create just one website that can be used on all the above devices, significantly reducing costs. Responsive web design offers great benefits in terms of cost savings, but it also has a downside, which can be interpreted in the opposite way. That is, while you can make minor adjustments, you cannot use a design specialized for a particular device because all devices will look the same. This sentence was translated by ChatGPT.

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5 Future Scalability

Responsive design is not just about addressing current needs; it's also about preparing for the future. As new devices with different screen sizes are released, a responsive website will already be equipped to handle them. This means you won't have to constantly redesign or create new versions of your website to keep up with the latest technology trends. Responsive design is a forward-thinking approach that helps ensure your online presence is long-lasting and adaptable.

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6 Competitive Edge

In a marketplace where first impressions are crucial, having a website that looks professional and works flawlessly across all devices can give you a competitive edge. If your competitors' websites aren't responsive, you'll be the one capturing the attention and business of mobile users. By embracing responsive design, you're positioning your business as modern, user-friendly, and ahead of the curve—qualities that can significantly influence customer perception and decision-making.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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You're pitching responsive design to clients with no web dev background. How can you make them see its value?

1

2

3

4

5

6

7

1 User Experience

2 Mobile Traffic

3 SEO Benefits

4 Cost Efficiency

5 Future Scalability

6 Competitive Edge

7 Here’s what else to consider

Web Applications

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You're pitching responsive design to clients with no web dev background. How can you make them see its value?

1

2

3

4

5

6

7

1 User Experience

2 Mobile Traffic

3 SEO Benefits

4 Cost Efficiency

5 Future Scalability

6 Competitive Edge

7 Here’s what else to consider

Web Applications

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感谢您的反馈

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