You're feeling stuck in traditional design constraints. How can you unleash fresh branding concepts?

If the norms are not broken there would be no way for development. Unleash the spirit of change. The day deconstruction was introduced in the building industry and organic architecture was imposed, they were extremely criticized. Zaha Hadid once said: “There are 360 degrees, why stick to one?”. Yes it is challenging to adapt to new norms but it is always needed to get off our comfort zone and experience new challenges which could even be better than the traditional norms.

Rules were made to be broken, babe! Yes, that's how all currents were made in trough art history. No vandalism counts on this! But one day one stroke on painting was boring and flowers needed to be out of the painting and that's how textures were applied, colors invented as others in art history... as Guerrilla girls did and was a way to visualize women through art history! Seurat said to himself: "What a boring stroke! Let's make dots instead! and so on..."

When feeling stuck in traditional design limits, begin by undertaking extensive market research to find rising trends and consumer preferences. Participate in brainstorming meetings with your team to explore various ideas and viewpoints. Collaborate with creative brains outside your business to gain new ideas. Experiment with vibrant colour schemes, distinctive typography, and unexpected design features. Encourage a culture of experimentation and risk-taking, which will allow creativity and innovation to thrive.

To unleash fresh branding concepts, break norms by embracing unconventional design principles. Experiment with bold color palettes, unique typography, and dynamic layouts that defy traditional constraints. Challenge industry standards and leverage emerging trends to create a distinctive and memorable brand identity. Innovation thrives outside the box—dare to redefine the norm.

Whenever I feel boxed in by traditional design constraints, I challenge myself to break norms and explore unconventional ideas. This means stepping outside the usual boundaries of jewelry design to experiment with materials, forms, and concepts that are not typically associated with my field. For instance, incorporating elements from architecture can inject a novel twist into my creations. By daring to be different and pushing the envelope, I can develop fresh concepts that stand out in the market and captivate new audience's interest in my brand.

Embracing risk is crucial when I'm looking to refresh my brand's design concepts. This involves experimenting with daring designs, or even redefining what jewelry can signify. I assess the potential impacts of these risks, considering the best and worst outcomes, and proceed with calculated boldness. Taking these leaps can be daunting, but they often lead to breakthroughs, setting my work apart from competitors and aligning it with new consumer trends and preferences.

No money, no honey! Yeap... great chances don't count without risks! So, take into account BIG STEPS are not in one single movement... so those tiny s t e p s you made before that BIG IDEA come... took time! So don't rush... take your time!

Have always eyes everywhere as hindi paints have many hands to move.. so you to feed your mind with graphics and take a opportunity to give credits! Come on, we are not in the outer space to said we came from nothing! Be humble and recognize the work of others... show respect, tell who you admire, what are your tendencies! how you grow! So you can make your own view and create your own style!

I love collaborations, try to create something interesting with someone you find interesting in her/his language. Take your time to know, also people on the street can count as a way to inspire yourself or painting. One day was raining and streets lights started to move on a beetle, I arrived at home and sketched this and later I made a painting... but the fact of that rainy day made me see those lights moving on that beautiful escarabajo! The driver was my indirect collaborator! Joining forces with another collegue can be encouraging to one to another and in this way both grow. Creative meetings can be really enriching too!

Use digital tools to go beyond traditional design. Software can automate routine tasks, giving you more time for creativity. Try 3D design, animation, or interactive elements to add depth and motion to your branding. These tools help you create more engaging and dynamic visuals.

Take your own journey! "El divo de Juaréz" wouldn't exist without his own journey and make his style... like Mucha in Art Nouveau! "German expressionism wouldn't be part of history without war... that's sad... but German painting would be boring without Emil Nolde traces to create body movements... and swing these with his stroke. But painting movements were also a way to show their ideals and philosophy... here in design as well as in art history have many ways to communicate through colors, shapes and lines... we have those beautiful Gestalt images and how those impact in our mind. In this way Graphics Designers have the responsibility to show our values and be coherent with the impact in the audience... as social consequence.