Cuando sucede este punto, es bueno escuchar las razones, ser muy activo al oír, entender la situación, plasmar que la asociación será para apoyar, aportar, crecer, presentar puntos importantes que con buenas métricas y proyecciones, harán que cambie de opinión y acepten la asociación.

As a business Business Mentor, I worked with a business owner whose team turned down a good collaboration opportunity. The owner followed my advise and initiated a discussion, allowing the crew to voice their concerns. He then showed data that demonstrated how similar relationships had resulted in growth in other firms. He won their support by proposing a trial period with specific aims. This strategy not only overcome opposition, but it also resulted in a stronger, more unified team that is poised to develop.

Have an open conversation with your team to understand their specific concerns. Is it the partnership itself, the terms, or the potential impact on the business? Listening carefully can help you address the right issues. Clearly articulate how the partnership aligns with the company’s long-term goals, such as revenue growth, market expansion, or enhanced capabilities. Show the team why the deal is critical for future success. Ask the team to be part of the decision-making process. Present the partnership proposal and encourage them to offer suggestions for improvements or ways to address their concerns. This involvement can reduce resistance and increase buy-in.

To overcome team resistance to a partnership, understand their concerns, create a safe space for open communication, and present compelling evidence. Address concerns directly, involve the team in decision-making, and consider a phased approach. Build trust through transparency and regular updates. Remember, a collaborative approach and shared ownership are key to success.