People around are always trying to be the best version of themselves. If you believe that to be true for yourself. That’s true for others as well. So if that be the case they’ll always be on the lookout for feedback and won’t brush it off. Condition is give it the right way. 1. Focus on their positives. Start with those 2. There are no negatives only Areas of Improvement. 3. A losada ratio of 3:1. For every 1 Improvement have 3 positives. 4. Don’t fake it. Have incidents that your feedback reflects on. (SBI is a good technique) 5. Appreciate in public criticise in private

If your team members keep brushing off feedback, you have to pause, reflect and change your approach and strategies. Resistance to feedback is to be handled in a positive and empathetic manner. Have open discussions to highlight the importance of feedback. Provide specific, unbiased and actionable inputs. Support with concrete proof. Avoid personal comments; focus on areas of improvement and growth. Try to win their trust by demonstrating interest in their professional growth. Also offer support to navigate challenging situations. It can turn resistance into acceptance.

To get through to a team member who keeps brushing off feedback, focus on creating a constructive dialogue. Start by asking questions to understand their perspective and concerns. Frame your feedback as a way to support their growth rather than criticize. Be specific about the impact of their actions and how improvements can benefit both them and the team. Encourage them to reflect on the feedback and ask how you can assist in achieving their goals for improvement.

Consider constructive feedback as a partnership with your team members about their performance. Create a safe environment. Choose the right time and place. Acknowledge their strengths and achievements. Be clear about the issues. Highlight the root cause and the impact. Acknowledge their reaction gently, don’t judge them. Offer solution. Collaborate and follow up.