Your team is fixated on creativity. How do you emphasize the importance of feasibility in product innovation?

To ensure that innovation aligns with organizational objectives and is technically, economically, and legally viable, a gradual approach is recommended. By initiating smaller-scale, manageable innovation projects and iteratively refining them based on market dynamics, organizations can mitigate risks and enhance feasibility. Moreover, prioritizing the recognition and reward of successful outcomes over mere ideation can effectively incentivize teams to focus on practical and impactful innovations

Being creative means making the most of what you’ve got. It’s like figuring out how to slay with a budget and resources that aren’t exactly top-tier. You lay out what you need and how much you can spend, then your team comes up with cool ideas that fit the bill. And sometimes, if you’re lucky, your finance squad might be low-key wizards and find ways to stretch the budget with their own money hacks. :D

As product innovators, we often get swept away by the thrill of creative ideas, but it's crucial to temper enthusiasm with feasibility. Remember, viability matters! To strike a balance, assess each concept through the lens of: - Technical feasibility - Market demand - Resource allocation - Timeline and budget constraints By harmonizing creativity with feasibility, you'll transform visionary ideas into tangible, user-centric products that delight and deliver. Let's innovate with intention and make ideas actionable!

"Mucho análisis genera parálisis" Una gran idea solo puede ser considerada como tal cuando se lleva a la realidad y genera el resultado deseado. Dificilmente la creatividad será exitosa por su mera concepción. Necesita ser ejecutada para encontrar posibles errores que brinde información valiosa, que no se obtiene en ningún otro lado, para generar una versión mejorada y con más impacto. Y al final, una vez lanzada al mercado siempre se encontrarán áreas de oportunidad para evolucionar porque el mercado es cambiante y por la reacción de los competidores. El alargar de más el trabajo creativo, le abre la puerta a que otros la presenten antes que tú. Y hay un dicho que dice: "el que pega primero, pega dos veces".

In a team where creativity thrives, balancing innovation with feasibility is key to turning great ideas into successful products. While encouraging out-of-the-box thinking, it’s essential to ground those ideas with practical considerations—such as market needs, production capabilities and cost constraints. Foster a collaborative environment where creative and technical teams work together to assess the viability of concepts early on. Highlight examples where feasibility checks enhanced innovation by making it scalable and sustainable. By aligning creativity with realistic parameters, you ensure that visionary ideas don't just remain on the drawing board—they make a real-world impact...

Es mandatorio trabajar no en lo que uno quiere vender, sino en lo que el mercado desea comprar. El proceso de innovación debe comenzar con un análisis de tendencias que estén causando impacto en el mundo, como la sostenibilidad, un análisis del comportamiento y necesidades del consumidor y análisis de datos. Esto establece el marco donde se debe ubicar la innovación para que tenga éxito. Teniendo claro lo anterior, es importante crear un plan de tiempo para el desarrollo. Muchas tecnologías pueden ser costosas hoy, pero si realmente identificamos la tendencia correcta, éstos empezarán a bajar pues la demanda y las optimizaciones empezarán a generarse automáticamente.

Real-world lens ensures ideas are practical and implementable. Encourage teams to validate concepts through market research, prototyping, and user feedback. Highlight the importance of resource constraints, scalability, and regulatory compliance. This approach fosters innovative solutions that are not only imaginative but also viable and sustainable.

Consumers are looking for solutions that solve their problems and make life easier. Creativity is simply a channel for meeting consumers needs. Quite often the more creative or elaborate the solution, the more difficult or expensive it may be to communicate.

This means framing every creative idea with questions like: "Does this align with our market demand? Is it technically feasible? Will this scale as we grow?" Encourage the team to evaluate the practical implications of their ideas, considering not just the excitement of the innovation but how it will be executed and sustained. Example: Say your team wants to introduce a smart AI assistant to help users navigate your platform. It’s a great idea, but upon further analysis, you find that your customer base consists primarily of users unfamiliar with AI-driven technology. You might then shift the focus towards a more gradual introduction of AI features, such as simple automated suggestions before developing a full assistant.

As people building products, we are problem solvers. Our duty is to bring value to users and customers by all ethical means possible, creativity is only one of those means but never the goal on itself. If an idea doesn't fix a meaningful problem or improves on how it's currently solved (faster, less wasteful, more comfortable etc), then there is no good reason to build it. Novelty alone is definitely not a strong argument. There may be times in which you have strong leads indicating an out-of-the-box approach could surpass today's alternatives. In such case, define a benchmark, measuring metrics like speed, satisfaction, accuracy, etc. and test it on scale with a concept or functional prototype before embarking in a wild-goose chase.

Remind the team of the resource constraints your project faces - whether that's time, people, or budget - and find ways to innovate within those boundaries. When the team knows what they’re working with, they can direct their creativity towards solutions that fit into available resources. This doesn't limit creativity but instead guides it into more achievable paths. Let's say your design team suggests a completely new interface for your app, but the development timeline would push the launch back by 6 months. Rather than eliminating the idea, work with them to prioritize key design changes that align with your resource availability, while deferring more complex aspects for future updates.

To emphasize feasibility in a creativity-focused team, highlight "Resource Reality": 1. *Budget Boundaries*: Clearly communicate budget constraints. 2. *Timeframe Realities*: Set realistic timelines and milestones. 3. *Team Capacity*: Assess team bandwidth and workload. 4. *Technical Limitations*: Discuss technical constraints and possibilities. 5. *Customer Needs*: Emphasize customer requirements and expectations. 6. *Prioritize*: Focus on feasible ideas that meet customer needs. 7. *Feasibility Scorecard*: Evaluate ideas against resource reality criteria. By acknowledging resource reality, your team will balance creativity with feasibility, ensuring innovative solutions that are both imaginative and practical.

Creativity is strengthened when we work within limits. I've seen how teams can achieve innovative solutions by optimizing limited resources. In marketing, we constantly manage tight budgets, aiming to maximize return on investment. This approach can be applied to innovation by prioritizing features that are both feasible and capable of generating immediate impact.

Never stop creativity when it is fueled by positive intentions, positive energy always brings positive results, for the mood of the team, for the awareness of having proposed something that was not there before, I think this is the essence of being able to do creative work, and it is contagious to be accompanied by creative minds for both personal andof the team for the benefit of the project result After that, the information related to the concept delivery deadline and the development for industrial production are very clear in the project timeline

Creativity is a channel not a solution. All potential solutions and ideas should be mapped against customer needs, feasibility and commercial value to determine if they will succeed.

Emphasize feasibility in a creativity-focused team by highlighting the "Customer Connection": - Understand customer needs and pain points - Incorporate user feedback throughout development - Validate ideas with market research and customer journey mapping - Filter ideas through a customer-centric lens - Prioritize feasible solutions that meet customer needs - Validate prototypes with customers This connection ensures innovative solutions that balance creativity with customer-centric feasibility.

In my projects for different companies, the user or customer or human element has always been at the center of the project, through tests in all design phases, from the sketch you can already test your ideas, or at the end with a hyper realistic prototype. Despite this we have seen products come out on the market that were not designed for people but only a lot of marketing activity, today we see touch displays that do not allow us to read the content because the screen reflects the lights, and this not only on our phones but in the car, on washing machines, and many other objects. So do we really design for people, or are these marketing and cost outcomes?

Why Customer Connection is Key to Product Innovation Innovation isn’t just about new ideas—it's about solving real problems for real people. Successful products start by considering the end-user early in the creative process. Encourage your team to ask: Whose problem are we solving? How will this product improve their lives? By involving customers through feedback, focus groups, or beta tests, your team can ensure the product is both feasible and desirable. Creativity must serve a purpose, and the best innovations balance brilliance with practical, real-world applications. Connect with your customers, and your products will thrive in the marketplace.

Para que la idea sea exitosa, debe estar apalancada desde el inicio a satisfacer una necesidad que el consumidor está dispuesto a pagar por ella. Es muy importante, dentro de la estrategia go-to-market, fijar el tiempo y plan de capacitación para que todos los actores (equipos comerciales principalmente) conozcan y entiendan el funcionamiento y el problema que resuelve el producto y servicio, para impactar con mayor fuerza al usuario final. Dise?ar la solución perfecta puede fallar si no sabemos comunicarla de forma clara, sencilla y dotando de las herramientas necesarias (físicas y digitales) para que el cliente sepa utilizar la solución y pueda resolver su problema.

Difícilmente una idea creativa es perfecta en su origen. La mejor forma de conocer si funcionará o no es el ensayo y error. Dentro de mi proceso de innovación le pido a mi equipo que someta a pruebas con consumidor los prototipos desarrollados. En todas las veces, se obtienen insights valiosos que permiten realizar ajustes para obtener una propuesta más sólida que la original. Es probable que este proceso de pruebas se necesite repetir más de una vez. Esto depende también de los recursos y tiempo disponible. Pero tampoco debe perderse mucho tiempo para perder el momento correcto para un lanzamiento. Y también es válido desechar un prototipo si no da los resultados deseados, dejar de invertir recursos y plantear una nueva idea.

Prototyping: Where Ideas Meet Reality Prototyping bridges the gap between creativity and feasibility. I remember when my team and I were working on a new AI-driven product. We were excited about the concept, but instead of jumping into full development, we built a rough prototype. The feedback was immediate—we discovered usability issues we hadn’t anticipated. That hands-on experience allowed us to refine the product early, saving us time and resources down the line. Encourage your team to create prototypes, no matter how basic. It’s a powerful way to test, learn, and fine-tune ideas before going all in.

Rapid prototyping and iteration are essential for developing viable products. In UX, we always test early versions with users to identify potential problems and improvement opportunities. This approach not only accelerates the innovation process but also ensures that the final product is functional and meets user expectations.

The physical modeling phase of prototypes is usually carried out at the end for cost reasons, but I think it is very important to return to prototyping even in the concept proposal phases precisely because touching and moving a model in your hands can improve usability, proportions and comparisons with other products on the market, it still remains the only element that unites the designer with the rest of the functions, Whether they are marketing, technological, purchasing, many people are not able to imagine what a product will be like in reality, the prototype is the element that can remove some doubts.

While feedback is undoubtedly valuable in shaping products, it's crucial to strike a balance between user input and visionary innovation. Here's a more nuanced perspective: The Limits of User Feedback Users often don't know what they want until they see it Overreliance on feedback can lead to incremental improvements rather than breakthroughs The Visionary Approach Some of the most revolutionary products were created without extensive user testing (e.g., iPhone) Trusting in a strong vision can lead to paradigm-shifting innovations Selective Feedback Integration Use feedback to refine details, not to define core concepts Filter feedback through the lens of your product's long-term vision

Some of the below points could be considered: 1. Ideation is very important, Have a space to collect all the ideas. 2. Organization should be introduced to the culture of empiricism. 3. Applauding and recognising great ideas is quite important.