In marketing, unexpected situations can pop up, especially when working with third parties. Building strong connections is what truly makes the difference! ?? Here’s how to handle these scenarios effectively: 1- Always keep an alternative influencer ready to step in if needed. ??? 2- Prepare a smooth plan to delegate responsibilities to the new influencer. ?? 3- Make sure your contracts include provisions for such situations to avoid conflicts and keep everyone on track. ?? 4- If it’s not urgent, reach out to the influencer to understand the issue calmly and work toward a solution. ?? Preparation and clear communication keep things running smoothly, even when surprises happen! ??

One idea I really love: when influencers no-show, adaptability is key! The priority is to find a quick solution. One disruptive strategy is real-time content pivoting. Instead of delaying, leverage in-house talent, behind-the-scenes footage, or user-generated content to fill the gap. This keeps engagement high and ensures consistency in campaign timelines. Another approach I love is “standby influencers”. Pre-vetted creators who can step in last minute to minimize disruption. To make this easier, use a platform like CAMPAYGN.com, and don’t forget to create your own backup list of KOLs to effectively manage no-show creators!

You create every reason possible for an influencer to show up. 1. They need to drive / uber to a place? Have someone on the team go to their house ahead of time to pick them up 2. Reminders the week before, the day before, the day-of, and hour before 3. Make it as exciting as possible (even when its not), so they are bought in

To stay on track with project timelines despite influencer no-shows, we can: - Allow extra time in the schedule to account for delays. - Communicate deadlines upfront and hold influencers accountable. - Always have a list of backup ready to step in. - Ensure influencers sign agreements with dates and deliverables. - Send reminders and follow up regularly. - Offer rewards for on-time performance.

??LOCK YOUR TIMELINE Drop clear deadlines. Zero confusion on deliverables. ??VET YOUR TALENT Research past collabs. Track record tells all. ??PLAN B READY Shit happens. Have backup influencers on deck. ??SPREAD THE RISK Never bet on one horse. Build a solid creator network. ??Zero drama.