First of all, I would call an open brainstorming session where everyone would share their views on the market strategy, and we would deduce common themes. We would then apply a decision matrix to identify which strategies best align with our key criteria-in terms of market potential and alignment with the company's vision. On the top two or three of these strategies, I'd want to pilot them with some degree of real-world feedback. We would discuss the outcome as a group, discuss the data obtained, and make decisions on what to do next with the knowledge gained, hence creating teamwork while we ensure the path we select will help us win our startups' objectives.

Encourage open discussion to understand each perspective, then analyze data and market trends to assess each option's potential. Align the strategy with your startup’s core goals and long-term vision. Make a decision based on a balanced mix of data and intuition, and commit to it as a team.

One thing have learnt that is common to all marketing strategy for startups and big brands is this: Identifying your Target Audience. Once you identify this, it makes it more easier for team members to bring in their ideas on marketing strategies that will meet the requirements of the Target Audience. What causes disagreement most times in start-ups is confliction in identification of who is the best audience to target for a marketing campaign. You can't use same marketing strategy that works for Gen z as same strategy for the millennials. Team members will disagree on it. Get your marketing strategy right as a startup founder.

Gather all perspectives supported by data and facilitate open discussions where team members present their ideas backed by market research, customer feedback, and competitive analysis. Evaluate each strategy against the company’s long-term goals & current market conditions, & consider testing key elements of different strategies through pilot programs to gather real-world data. Foster a culture of collaboration & respect, encouraging constructive feedback to strengthen team cohesion & buy-in. Involve external advisors for an unbiased perspective, & establish metrics for success to monitor implementation. Maintain flexibility to adapt as conditions change, & regularly update the team on progress to keep them engaged & focused. #ahmedalaali11