A design mindset is not problem-focused, it is solution-focused and action-oriented. It involves analysis and imagination CEOs need to be "Visionary Leaders" and foster an internal culture that encourages ideation, creation and iteration The interactions of people with technologies should be simple, intuitive and pleasurable Focus on a human-centric design to enhance user experience while celebrating empathy, thoughtfulness in business Design thinking should lay emphasis on the most secure source of new ideas that have true competitive advantage Rely on customer insights gained from real-world experiments According to McKinsey, best results can be achieved with a constant blend of conjoint analysis and market analytics

>Create an open and flexible environment. >Encourage team members to listen to each other’s ideas >Use hands-on activities, like brainstorming sessions and prototyping >Allow room for failure, so team members feel safe taking risks and learning from mistakes >Lastly, keep the process focused on real people and their needs which inspire fresh, practical ideas

Here are some points to help you inculcate a culture of design thinking within your innovation team: 1. Encourage Curiosity and Experimentation: Encourage team members to share ideas without fear of judgment or criticism. View failures as learning opportunities, not setbacks. 2. Set clear goals and expectations: Clearly communicate the goals and expectations for the innovation project and how design thinking will be used to achieve them. 3. Lead by example: Demonstrate your commitment to design thinking by actively participating in the process and encouraging others to do the same.

Design thinking is a powerful approach that uses personas and journey maps to take the view of the target customer and how they feel when using your product or service. It's an iterative process for understanding customer problems and then design solutions that are desirable, viable, feasible and sustainable. As a customer-centric approach it avoids overwhelming of design and development teams as well as user groups with overloaded first versions.

To foster a culture of design thinking, encourage empathy through user workshops, build diverse teams for varied perspectives, and hold regular brainstorming sessions to welcome all ideas. Promote rapid prototyping and testing, provide training on design thinking methodologies, and celebrate experimentation to reinforce creativity and innovation within the team.