While social media is mostly filled with fake content, Google search result is still trusted by 80% of active internet users. If you're not investing in SEO, you're going to lose a big opportunity to make your business for the long future. I believe every online business should have a dedicated blog section. This will not only improve your rank on Google but will also build a stong bond with your audience.

In today's competitive digital landscape, both creativity and SEO are essential for success. Creativity grabs attention and sparks engagement, while SEO ensures your content is discoverable and reaches your target audience. SEO helps your content rank higher in search engine results, attracting qualified leads and improving user experience. It's a long-term investment that ensures your content remains relevant and accessible over time. By combining creativity with SEO best practices, you can create content that is both engaging and effective. SEO is not about sacrificing creativity for technical optimization. It's about finding the right balance to achieve your marketing goals. Hope that helps ????

The only correct answer: Great SEO is inherently creative. Technical SEO isn’t a huge lever and your clients will always get better results with a QUICK technical check followed by cranking out a lot of high quality content. Then, add high quality backlinks. Creativity and SEO are not mutually exclusive.

Balancing SEO with creativity is key for success - Know Your Audience: Use SEO insights to understand audience needs, then create content that resonates creatively. Seamless Keywords: Integrate keywords naturally into content without disrupting flow or creativity. Engaging Formats: Use videos, infographics, and storytelling to make SEO content more engaging. Quality First: Focus on creating valuable, high-quality content instead of overloading with keywords. Collaborative Effort: Align SEO and creative teams to ensure content is both optimized and authentic. This approach ensures your content ranks well while remaining compelling and original.

To convince clients of SEO’s importance, I explain that creativity and SEO can complement each other. I highlight how SEO ensures their creative content reaches a wider audience by improving visibility. I show examples where SEO-driven copy has boosted traffic without sacrificing originality. By positioning SEO as a tool that amplifies their creative efforts, I demonstrate its value in driving both engagement and results.