You want to write more concisely. How can you do it with the best writing apps for Copywriters?

Faites en sorte de partager une idée par phrase, pas plus. Utilisez des mots précis pour éviter les paraphrases. Lisez l'excellent livre d'Ann Handley "Everybody Writes" ou sa version fran?aise "le Guide des écrits web percutants".

To write more concisely as a copywriter, using the right apps can make a big difference. First, consider Grammarly, which is great for checking grammar and suggesting more straightforward language. It can help you avoid wordiness and make your writing clearer. For organizing your ideas and planning your content, tools like Trello or Evernote are very useful. They help you keep track of your thoughts and structure your writing efficiently. Lastly, Google Docs is a reliable and straightforward option for writing and editing. It's user-friendly and allows for easy collaboration if you're working with a team. Each of these apps has its unique features, so you might want to try a few to see which one suits your style best!

??STOP REINVENTING THE WHEEL?? Swipe.co: for Ads that have been successful. To generate ideas. Goggle docs: for auto-grammar corrections Goggle sheets: to collect target client’s information (emails, phone numbers, social media profiles)

??Don't just think about your main goal, key message, and call to action. Write them all down - so that you can get back to it anytime during the writing process. It is easy to get distracted when you find lots of information. It is easy to get frustrated if you don't know where your writing is headed towards. Planning your message ensures you stay right on track and say all the right things. ??

Grammarly: Offers concise writing suggestions and detects unnecessary words. Hemingway Editor: Highlights complex sentences and suggests simplifications for concise writing. ProWritingAid: Provides detailed reports on wordiness and helps improve overall writing clarity. Scrivener: Enables efficient organization and restructuring of content for brevity. Ulysses: Focus mode helps you concentrate on concise writing by minimizing distractions. Google Docs: Utilize the built-in Grammar & Style suggestions for concise editing. Microsoft Word: Leverage the Editor feature for concise writing suggestions and corrections.

Here is a demonstration of what "Cutting the fluff" looks like: It is so not very okay to consistently add words that simply do not for whatever reason, add anything to what you're actually hoping or aiming to express (??) Vs It is not okay to add words that don't add to what you're trying to say (Simple, concise and gets the message across)

Let’s look at an example. Original : "Our software solution presents a perfect approach that can revolutionize the efficiency of your operations, providing an unprecedented level of optimization and streamlining processes in a way that sets it apart from any other software on the market." Trimmed: "Optimize your operations with our advanced software solution, streamlining processes like never before." Look at the trimmed version. More people would read that and a sense of urgency is created. Keeping it simple, short and precise instead of using fancy words and phrases is the key.

Breaking down your thoughts into short, clear sentences is a fluff technique. This makes your writing easier to read and understand. Similarly, use paragraphs to separate different ideas or points, keeping them concise and focused. Watch out for redundant or excessive modifiers, such as "very," "extremely," or "really."

Try these apps to help streamline workflows, optimize copy, and eliminate fluff: - ??? Hemingway - Highlights complex sentences and adverbs - ?? Clearlang - Suggests simpler word alternatives - ?? WordCounter - Checks content length and reading level - ?? Google Docs - Displays word count while writing - ?? Writer - Helps trim unnecessary words and phrases - ?? SEMrush - Improves keyword optimization for conciseness - ??? Evernote - Stores and tags notes for quick reference - ?? Grammarly - Provides clarity-focused suggestions - ?? MindMaps - Visually plans and structures content - ?? WriteApp - Enables writing on the go for productivity - ?? SortMyWriting - Organizes excerpts for repurposing

To cut the off, go straight to the point. Understand user intend. Include what results you're gonna give to the audience, in your copy. Use simple, powerful words. Do not highlight the features. Talk straight about the benefits.

Crafting concise and clear sentences is a valuable skill. Gradually reduce unnecessary words and repetition to make your point more effective.

Usually, Grammarly or Hemingway editor will help you realize when a sentence is too long and has a better (shorter) alternative. You can rely on these tools, or, you can learn some tricks. 1. Keep paragraphs 3 lines maximum 2. Each line should be no more than 10 words longs 3. Always look for simpler word synonyms 4. If a line can be in bullet points, put it in bullet points 5. Speak the sentence to see if it has smooth flow and readability, then edit

I used to write complete paragraphs without realizing that they hardly have any punctuation. Don't do that - use punctuations where you can. But also, don't overdo it. If using commas, try to keep the usage to just one set per sentence. Same with semicolons and quotes. Breaking down your sentences wherever possible allows the reader to register the words faster. And I will never tire of saying this: AI copywriting tools are your friends if you know how to use them correctly. If you're ever unsure about what you've written, simply throw it into ChatGPT or the likes, and ask it to review. Some prompts you can use: - Can you check the sentence structure and correct where needed? - Please check for appropriate punctuation and length

Esta técnica funciona. Independientemente del estilo y del tipo de redacción que se quiera producir. Es capaz de darle velocidad a la lectura y hacer que el cliente o lector, no abandone el texto por tedio. en periodos dónde la atención disminuye con tal facilidad, es imprescindible andar rápido.

Writing with short sentences and paragraphs can create a crisp and concise style that's easy to read. It allows for quick absorption of information and maintains reader engagement. Here's an example: "The sun dipped below the horizon, casting long shadows across the deserted street. Silence enveloped the town, broken only by the occasional rustle of leaves in the gentle breeze. Sarah shivered, pulling her coat tighter around her shoulders. She quickened her pace, eager to reach the safety of home before darkness fully descended." Each sentence is brief, conveying a single idea or image, and the paragraphs are kept short to maintain the flow and rhythm of the writing.

One big difference between good writing and bad writing is structure. You'll lose readers with a poor structure. There are lots of structures around, but I get the best engagement from the following 5 (you can layer them into AI to create concise content fast): HTAS (hook, thesis, antithesis, synthesis) PPSPs (problem identification, problem analysis, solution, path to solution) SCQA (situation, complication, question, answer) PAS (either problem, agitate solution or problem, analyse, solution - depending on the objective for the content). WWDT (what, why, details, takeaway). 'What' here refers to your main point and 'why' is why people should care about it. Add supporting details and end with what you want readers to do.

The best approach is to start by creating an outline or template for your writing. Conduct basic research and brainstorm potential headers for your piece. Note everything down and, considering your target word count, pick out the most important ones. List them in the order of the flow you want to go. Then, figure out what the structure of the content under each header will be. Will it be a bulleted list, a paragraph, or a mix of both? Also jot down the main essence of each subhead in one or two lines, so you know what exactly you want to write. Do this, and writing your main draft will be a piece of cake!

Create an outline or structure for your content to ensure a logical flow and organization. This will help you eliminate irrelevant or redundant information and keep your writing concise.

De bonnes transitions entre les parties permettent au texte de gagner en fluidité et en cohérence. Essayer de placer des liens qui permettent de passer d’un paragraphe à l’autre en douceur, vous fera gagner en compréhension également. (Transition ex??) *Compréhension qui amènera à votre lecteur le sentiment de ne pas avoir perdu son temps, surtout dans le cadre d’un texte long.

In addition to using a good editing app or asking ChatGPT to cut wordiness, walk away from your content. When you’re in writing mode, stopping to edit for concision interrupts your flow. And even if you try to do it, switching between writing and editing modes reduces quality on both sides. So write first, and then take time — overnight, if possible — to switch your brain to copywriting mode. This way, you’ll be able to tighten your writing better than any AI tool can.

Editing is the key to writing concisely. Through editing you can cut, re-structure, re-word, or even completely re-write. After all, how often is your first attempt your best attempt? I'd also suggest not editing as you go - otherwise you can get caught up in the editing process before you've even finished the piece.

Revising and editing is essential. It's not just about catching typos but refining your message. Start by reading your work aloud; this can highlight awkward phrasing and redundancies that slip past during silent reading. Seeking feedback from others can also offer new perspectives on areas for improvement. Focus on eliminating unnecessary words, using active voice, and breaking down complex sentences. Techniques like replacing phrases with single words, avoiding filler words, and being precise with language can significantly tighten your prose. This iterative process of review and refinement is essential for distilling your writing to its most potent, clear form.

La relecture est une phase incontournable ! - Relisez à voix haute. - Révisez vos tournures. - Contr?lez le rythme. - Les pauses dans le récit. - Les références. - Vos transitions. - Assurez-vous de ne pas alourdir pour rien. - Reconsidérez votre accroche plusieurs fois. - Travaillez la conclusion ! - Assurez-vous de faire passer le bon message. - D’avoir écrit le texte qui vous fait kiffer.

Back in the day people had to communicate by telegram. This placed restraints on what you could say, and messages were shortened to their very bones. There's no need to take the flesh and life out of sentences by removing every word that seems redundant. In fact, this ability to reduce complex sentences down to just a noun or a verb, is how you identified noun or verb phrases back in English class. (And very few people enjoy English class.) Instead, focus on removing conceptual redundancy, like sentences that take readers down the wrong path or that unintentionally make the same point twice.

If you want to write more consistently, there's a good deal of planning upfront. As the saying goes: If you fail to plan, you plan to fail", right? It helps to know what time of the day or night is best for YOU to write. Consider if you're an early bird or night owl. When are your creative juices flowing the best? Then, plan a writing schedule (loosely) around that time to get more done... better and quicker! And when you sit down at the same time routinely, your brain and creativity are pre-conditioned to start performing. Throw in methods like switching off or removing distractions for that time or using a timer or tracking method like the Promodoro method... You're all set for success!

Tools for Tightening Your Text: Here's a curated arsenal of apps to transform your writing from verbose to virtuoso: ProWritingAid: This comprehensive grammar guru goes beyond the basics. Its Tone Report reads the soul of your copy, ensuring it perfectly matches your target audience. The Overused Words Finder acts like a literary exorcist, banishing tired clichés and bloated phrases. Grammarly: Your trusty grammar cop on steroids, Grammarly catches typos, misspellings, and awkward phrasing like a hawk. But it doesn't stop there. Conciseness Reports expose complex sentence dens and passive voice lairs, while synonym suggestions help you find the perfect word (often shorter than you thought!).

You don't need a lot of tools. Check readability using something like Hemingway App. But after that edit, edit, edit. There are so many words you don't need. Sentences you don't need. Big words you don't need. Ditch them all and make your writing more powerful.

Engagiere einen Profi. Es braucht Erfahrung, Wissen und Talent, um gute Copys zu schreiben. Nichts davon kann man mit einem Tool oder Trick bekommen.