You want to become a better leader in UED. How can you use problem solving skills to get there?

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You want to become a better leader in UED. How can you use problem solving skills to get there? User experience design (UED) is a field that requires creativity, empathy, and collaboration. As a UED leader, you need to guide your team through complex and often ambiguous challenges, while delivering solutions that meet the needs and expectations of your users and stakeholders. How can you develop and apply problem solving skills that will help you succeed as a UED leader? Here are some tips to consider.

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Devjyoti Mohanty

Senior Analyst at EY

1 Identify the problem

The first step in any problem solving process is to define the problem clearly and accurately. This means asking the right questions, gathering relevant data, and framing the problem in a way that is specific, measurable, and actionable. As a UED leader, you should also involve your team and your users in this stage, to ensure that you understand their perspectives, pain points, and goals. By identifying the problem correctly, you will avoid wasting time and resources on irrelevant or unrealistic solutions.

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Devjyoti Mohanty

Senior Analyst at EY
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Identifying User Pain Points: Utilize problem-solving skills to identify pain points and challenges users face within the product or service. Conduct user research, gather feedback, and analyze data to understand user needs and frustrations. Root Cause Analysis: When encountering issues or obstacles within the design process, apply problem-solving techniques such as root cause analysis to identify the underlying causes. This helps in addressing fundamental issues rather than just surface-level symptoms. Creative Ideation: Use problem-solving skills to generate innovative solutions to design problems. Encourage brainstorming sessions and employ techniques like design thinking to explore a wide range of possibilities.

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Rogério Yokoi

Engenheiro de Software Front-end | React - Vue - Angular | JS - TS | UI / UX
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Aqui temos um passo a passo que podemos utilizar para buscar a resolu??o do problema: - Entender a necessidade dos usuários; - Analisar métricas e feedbacks; - Realizar auditorias de usabilidade; - Mapear/Ajustar as jornadas do usuário; - Priorizar os problemas que forem identificados - Colaborar com outras equipes. A Colabora??o interdisciplinar pode fornecer ideias valiosas e promover uma abordagem mais integrada para resolver os problemas.

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2 Generate ideas

Once you have a clear problem statement, you can start brainstorming possible solutions. This is where you can unleash your creativity and explore different options, without judging or filtering them. As a UED leader, you should encourage your team to participate in this stage, and create a safe and supportive environment for them to share their ideas. You can use various techniques, such as mind mapping, sketching, or prototyping, to generate and visualize your ideas. The more ideas you have, the more likely you will find a viable and innovative solution.

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Rogério Yokoi

Engenheiro de Software Front-end | React - Vue - Angular | JS - TS | UI / UX
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Gera??o de ideias é uma parte essencial do processo de resolu??o de problemas. Existem técnicas que podem ser exploradas neste processo como: - Sess?es de brainstorming; - Mapeamento mental; - Pequenas prototipagens; - Utilizar da técnica SCAMPER: (Substituir, Combinar, Adaptar, Modificar, Propor (ou P?r em Outro Uso), Eliminar e Reverter), para explorar diferentes maneiras de modificar e melhorar. - Explore analogias e metáforas para encontrar novas perspectivas; - Incentivar a diversidade de pensamento. Quanto mais plural da equipe, maior a gama de ideias para resolver os problemas.

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3 Evaluate and select

After generating a range of ideas, you need to evaluate and select the best ones. This means applying criteria, such as feasibility, usability, desirability, and scalability, to assess the strengths and weaknesses of each idea. As a UED leader, you should also involve your team and your users in this stage, to get their feedback and input. You can use various methods, such as voting, ranking, or testing, to compare and choose the most promising ideas. By evaluating and selecting your ideas carefully, you will ensure that you deliver solutions that meet the problem requirements and expectations.

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Rogério Yokoi

Engenheiro de Software Front-end | React - Vue - Angular | JS - TS | UI / UX
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Importante escolher alguma estratégia para realizar a avalia??o e sele??o. - Definir critérios claros de avalia??o, como viabilidade técnica, impacto no usuário, alinhamento de objetivos, custo, escalabilidade, precisamos certificar que os critérios sejam relevantes para a solu??o avaliada. - Inclus?o da equipe e usuários buscando a diversidade de perspectivas ajudará a identificar pontos fortes e fracos de cada ideia. Deixar todos este processo claro e transparente todos precisam compreender com clareza como as decis?es foram tomadas e seus motivos, isso promove a transparência e a colabora??o dentro da equipe, para outros problemas.

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4 Implement and test

The final step in the problem solving process is to implement and test your selected solution. This means translating your idea into a concrete and functional product or service, and evaluating its performance and impact. As a UED leader, you should also involve your team and your users in this stage, to monitor and measure the results and outcomes of your solution. You can use various tools, such as analytics, surveys, or interviews, to collect and analyze data on your solution. By implementing and testing your solution effectively, you will be able to validate your assumptions, learn from your mistakes, and improve your solution.

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Rogério Yokoi

Engenheiro de Software Front-end | React - Vue - Angular | JS - TS | UI / UX
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é fundamental garantir uma execu??o eficaz e uma avalia??o adequada para validar a solu??o proposta. Planejar detalhadamente o plano de implementa??o, com responsabilidades e métricas de sucesso. Manter a comunica??o aberta e colaborativa com a equipe durante a implementa??o para resolu??o rápida de problemas que surjam no caminho. Testar amplamente a solu??o, coletar os dados e analisar continuamente s?o passos cruciais para buscar entregar a melhor solu??o possível.

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5 Learn and improve

Problem solving is not a one-time event, but a continuous and iterative process. As a UED leader, you should always be open to learning and improving your problem solving skills, as well as your solution. This means reflecting on your experience, identifying your strengths and weaknesses, and seeking feedback and advice from others. You should also celebrate your achievements, recognize your team's efforts, and share your insights and lessons with your peers and community. By learning and improving your problem solving skills, you will become a more confident and competent UED leader.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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You want to become a better leader in UED. How can you use problem solving skills to get there?

1

2

3

4

5

6

1 Identify the problem

2 Generate ideas

3 Evaluate and select

4 Implement and test

5 Learn and improve

6 Here’s what else to consider

User Experience Design

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You want to become a better leader in UED. How can you use problem solving skills to get there?

1

2

3

4

5

6

1 Identify the problem

2 Generate ideas

3 Evaluate and select

4 Implement and test

5 Learn and improve

6 Here’s what else to consider

User Experience Design

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