What are the steps to identify your competitors' top organic keywords?

First, Keywords Based method 1. Categorize your keywords A. Product-related Keywords(name of the products, product categories, product tags) B. Informational Keyword C. Transactional Keywords, which could be product-related keywords+sales keywords, i.e. booking hotel at Istanbul Buying sport shoes online 2. Searching for some of the keywords from each of the classifications I mentioned above. For each of the classification, consider five of the most leading websites as your competitor in that field. Second, Tools based method Using different tools such as Ahref, Semrush, you can find your competitors by adding your url to tools site explorer bar. There is a part named, top organic competitors or sth like this.

1. Find competitors using the seed Keywords on google 2. Using Ahrefs keyword explorer tool 3. Use content gap to find the keywords your competitors are ranking for 4. Use similar web 5. Check the website of your competitors and manually check

Before you start seo on your business website I recommend analysis keywords research and find competitors each keywords. We need to identify our business competition on short and longtail base keywords. After analysis these steps we can go for seo implementation.

A common mistake people make is to list your competitors as people who rank in the top 1-9 slots. Try instead to focus on those within 10 spots within where you rank. You don't need to try to beat out a multi-billion dollar company that has an extremely high domain score. You need to show up above your market competitors and you need to surpass those just above you.

Top competitors are companies that you have significant keyword/topic overlap with. Open Google.com (or another geography if you target somewhere else): 1. Export the top 30 results for your top 10-20 main keywords. 2. Paste all data in a spreadsheet. 3. Highlight duplicates and sort them by number of occurrences. The top: - companies from the list are your business competitors. - websites in the list (could include any website type) are your SEO competitors.

I use SEMrush, it has a position tracking option by which you can track competitor's rankings! It can state their top ranking keywords and positions!

I use different tools available in the market. Currently I have paid version of Ahref, SEMrush and Moz. These tools have the power of analyzing competitors data in terms of ranked keywords, well performed pages and articles. So, by using different tools you have a proper and well researched data that you can use to compete.

Ahrefs also shows you this information. It's helpful, but remember that these SEO tools estimate the traffic that your competitor is receiving and the data isn't real-time either. A SEO tool might underestimate the traffic that a competitor gets from a keyword that recently gained popularity because of this.

Once you outline your competitors, you can use any third-party tool, like Semrush, Ahrefs, etc, to get intelligence on what makes your competitors. The main idea is to understand what makes them successful, and what works for them and adapt some of it for your SEO strategy. Example: 1?? - what are the keywords that drive most of their traffic? Did you miss any of these in your strategy? 2?? - what type of content builds their top positions? Is it blogs, guides, or product pages? And yours? 3?? - run a backlink gap report. Did you miss relevant and credible link sources that your competitors are taking advantage of? Based on your specific use case you can have tens of actionable insights using tools like Semrush and Ahrefs daily.

I have used various keyword tools but no tool comes close to Semrush and Ahrefs. These two are the most comprehensive SEO tools and you should utilize them when running a competitor analysis. They will identify the top organic keywords that your competitor is ranking for, which pages are performing for them and what type of content is working. Once you have all this information, you can then carve out a strategy for your business and make sure that you take that top spot in search rankings!

A few reports I find particularly useful and actionable are: 1?? what type of content ranks for your competitor's key terms? Is it blogs, guides, or product pages? If 70% of their traffic comes from blogs or a knowledge base, you can polish your product pages for these terms all you want, Google is already showing you what content they want to rank. 2?? how do your competitors map their content for their key topics? Take one keyword you care for, and it ranks well, slice and dice through its full keyword ranking list, and organize the content that ranks them in buckets. If you've put 5 blog posts, 2 product pages, 10 knowledge base entries, and a guide there - this minimum should go in your content calendar for that topic, too.

Dive into your competitors' keyword data to spot trends and opportunities. Tools like Ahrefs or SEMrush can give you a comprehensive view. Compare their keywords with yours to identify gaps or advantages. Look for high-volume, low-competition keywords, and note the topics and questions they're addressing. Also, pay attention to head terms they use – you might find opportunities to rank for similar terms without direct competition, especially against large authority sites

Pay attention to the head terms your competitor is using. It might be possible to rank for similar terms without competing against one of their articles directly. This is especially true if the competitor is a large authority site that doesn't go after lower volume keywords.

Check the results for the keywords you select in Google as well. Sometimes Ahrefs will tell you that a keyword is low difficulty because the articles on that topic don't have many backlinks, but if you search for it in Google you might see lots of authority sites that it would be hard to compete against.

Before diving into the intricate process of prioritizing keywords, it's paramount to ensure their accuracy and relevance. Remember, the strength of your SEO efforts lies in the precision of your keywords. Take the time to double-check, refine, and optimize.

Once you've identified your top competitors' highest-ranking keywords, you need to track the results of optimizing for those terms. Are you gaining organic traffic and conversions? How has it impacted other metrics? I recommend setting up campaign tracking in Google Analytics to isolate landing pages targeting specific competitor keywords. Measure sessions, conversion rate, average time on page, and more. Based on the data, you may need to tweak your on-page optimization, create more useful content, or shift to other competitor keywords driving better results. Keyword research is an iterative process, so continue tracking and testing to find the best terms to target.

Once you've identified and targeted your competitors' top keywords, it's crucial to track the impact. Use Google Analytics and Search Console to monitor traffic, rankings, and conversions. Adjust your strategy based on these insights. Keep an eye on competitor movements and adapt accordingly. Remember, SEO is dynamic; continuous tracking, testing, and tweaking are essential to stay ahead in the game.

A tip look for a listening tool that will allow you to identify topics, trends, keywords and sentiment of your competitors or the industry as a whole. Then use actionable listening to be proactive and jump on these conversations to take on the market share

There are a number of things to take into account while assessing the top organic keywords used by your competitors. Here are three crucial things to remember: 1) Use Keyword Research Tool: Identify the ideal keywords for your website with the use of a keyword research tool. Semrush and Ahrefs are two excellent options. 2) Pay attention to content strategies: Analyze the top-ranking material from your competitors' websites to gain insightful knowledge that will help you create content that is appropriate for your piece. 3) Keep an eye on changes: SEO is a very dynamic subject that is evolving constantly. You should concentrate on regularly monitoring the organic keyword ranking of your competitors and adjust your strategy if needed.

The evolving nature of SEO and the importance of keeping up with search engine algorithm updates. Regularly revisiting and revising keyword strategies is crucial as what works today might not be as effective tomorrow. Consider integrating user feedback and engagement metrics from social media to understand how audiences are interacting with your competitors.