What are the most important tools for an SEO consultant to have?

Competitor Analysis,KW Research, Audits - Full Scale SEO Suite: Ahrefs & Semrush Content Intelligence, Entity SEO: Surfer, Frase, Inlinks Crawl Reports: Screaming Frog Enterprise SEO, Large websites Crawl analysis, Log Files: Botify Local SEO / GMB Tracking: Localfalcon, Local Vikings Keyword Rank Tracking: Serprobot Content Readability, Grammar, Copy: Grammarly, Hemingway, Quillbot Link Monitoring: Linkody Search VisibilityMonitoring, Website Health on SERP & Traffic Management, Conversions Tracking: Google Analytics & Google Search Console

My recommendations are: Keyword analysis: Ahrefs, Semrush and Search Console. Content gap analysis: Ahrefs and Semrush Technical Seo: Screamingfrog and Search Console Website Audit: Semrush and Similarweb Content briefs: SurferSeo Backlinks analysis: Majestic and Ahrefs Internal linking analysis: Search Console Project Management: Jira Reporting: Looker, Mixpanel, Search console and Google Analytics

Google Analytics SEMrush Google Keyword Planner Ahrefs Screaming Frog Moz BuzzStream Trello Google Sheets Google My Business Moz Local

Semrush and Screaming Frog are more than enough for Competitive Intelligence, Keywords Research, and Tech SEO Audit resp. Google Search Console and Analytics are the best for uncovering the traffic insights of your website.

Personally, I use multiple tools at different stages of keyword research, but these 3 are the most common: - Ahrefs helps me find keywords and prioritize them based on my needs, such as primary keywords or country-specific targets. - Google Keyword Planner and Google Trends to understand search volumes and trends. - Google Search Console (GSC) for further optimization once the pages start bringing in impressions; it assists in focusing on keywords for optimization or creating new content. The process also involves manual research, including multiple Google searches and exploring 'People Also Ask' and related terms. To sum up, the 3 tools I use the most for keyword research are: - Ahrefs - Google Keyword Planner - Google Search Console

Level up your technical SEO game with these essential tools! ??? @Google Search Console - Crawl errors, sitemaps, more. Free from the Big G. @ScreamingFrog - Site crawler finds technical issues. ??? @Moz - Great for site audits and metrics. ?? @Ahrefs - Checks technical factors for SEO. ?? @GTmetrix - Page speed and performance. ?? @Pingdom - Monitor uptime and speed. ?? @Sitebulb - Finds fixes for better site health. ?? @VarvySEOtool - Analyzes on-page optimization. ?? @SEMrush - Crawls sites and highlights issues. ?? @Seobility - Easy technical audits for all sites. ??

It's typically best to use more than one technical tool. Personally, I use Search Console, Screaming Frog, and SEMrush's Site Audit. Every platform crawls sites differently, and some (especially Search Console) can take a while to update.

Screaming frog, SEMrush and GT-Metrix is only tools you want if you have deeper knowledge on these tools, you don't need anything else.

Screaming Frog, Semrush and Google Search Console are the 3 main tools that you'll need to ensure your website's Technical SEO is up to speed. While there are a number of other great tools these are the 3 I see myself using most.

YOUR BRAIN Look at the content from a user's perspective - not what some third party tool says. It's the best way to create actual good content.

??Before logging into any tool, ?????????????? Your Content and SERP! ?Tick-mark all basic SEO On-Page guidelines first, then delve into tools like: ?????????: ->SpyFu (Limited) ->Screaming Frog ->Ahrefs (Few attempts) ->SEMrush (Few attempts) ?????????: ->Ahrefs ->SEMrush ???????? ??????: Write and Optimise as if YOU were the AUDIENCE. and as they say, YOU are your biggest critic! ??Happy optimising??

There are quite a few tools for content optimization. I'd agree that having one of these tools is mission-critical for most content creation and SEO teams. As a starting point, these tools help ensure that our pieces of content fit the proper structure of what is performing best in search and include longer-tail keywords. Well-known tools include tools like Yoast SEO, Clearscope, and SurferSEO. Positional also has a content optimization tool called Optimize. One of Optimize's unique features is that it generates Unanswered Questions from the SERPs as a way to identify where you might want to expand or improve within your piece of content.

You don't need to just create content. You need to create the right type of content for each keyword you are targeting. The key thing to analyze here is searcher intent. What type of results are showing at the top of the SERP for your target keywords? That's the type of content to create. Clients often get the searcher intent wrong. For example, a client selling accounting software had created a page for "best accounting software" and wanted to achieve a high rank. But the problem was that they had created a sales page for that keyword, whereas the top ranking content were all list articles discussing 10 or more software. I advised them to change the content of the page, they didn't listen, and they still aren't even near the first page.

Unlock the power of content optimization with these valuable tools! 1) @Clearscope: Enhance your content's relevance with detailed research and recommendations. 2) @MarketMuseAnalysis: Bridge content gaps by utilizing a topic-driven approach for comprehensive articles. 3) @DashwordApp: Show you all the keywords, frequently asked questions, and anything else you need to include to make your content relevant to your users. 4) @Rank_IQ: Tells you what to put in your post and title, so you can write perfectly optimized content in half the time.

Slice through link building with these weapons! ?? ?? @Ahrefs for discovering link opportunities ?? @BuzzStream to manage outreach at scale ?? @NinjaOutreach for cold email automation ?? @MuckRack to identify journalists ?? @Pitchbox to manage PR pitches ??? @PitchMe for writing guest posts ?? @GroupHigh for private link sharing

Google Search Console is the most cruicial tool for any one looking to improve their search engine rankings as it gives you amazing insight into how customers are already finding your website. GSC is best pair with a tool like Google Looker Studio to expand how much data you're able to see at one time. 3rd party tools like SEMRush or Ahrefs are great for analyzing competitors and finding opportunities that you're missing out on. I use SEMRush to find keywords I am not ranking for but could be and also to identify competitors for further research.

Measure your SEO with these essentials! ?? @Google Analytics for the complete data picture ???♂? @Google Search Console for core SEO insights ?? @Semrush for comprehensive SEO analytics ?? @ClickCease protects analytics from click fraud ?? @Hotjar for user behavior insights

There are two basic analytics tools that every SEO-expert should be using: 1. Google Analytics Sure, there are other search engines, but right now Google dominates the search market, so this should be the primary analytics focus. 2. Google Search Console Search Console provides multiple useful tools, but one of the most important is Site Map submission. This enables Google's search bots to crawl and understand the layout of your site. A well-structured and easily understandable site structure means your site has a much better chance of showing up when your ideal customer searches for solutions to solve their problems. Search Console also provides alerts when links break, shows non-indexed pages, & provides details on page performance.

Build better with project management tools! ? @Asana to organize tasks and workflows ??? @Trello for Kanban project boards ?? @Airtable to manage projects and data ?? @Notion as an all-in-one workspace ?? @Smartsheet for robust project tracking

I really like Asana for project/task management. Its very easy to use and has helped me manage multiple complex projects at once.

Beyond tools, success comes from the right SEO mindset! ?? Always assess tools against your specific business goals. ?? Keep researching and testing new strategies. ?? Be a resource to build community trust. ?? Balance short and long-term goals. ?? Audit your efforts frequently for improvement opportunities.

It really is more efficient and economical to use a platform that combines and integrates every tool EFFECTIVELY. That's actually why I use SEMrush. It offers a robust version of every tool type mentioned here and integrates them intuitively. Ahrefs and Moz are similar in this sense. Don't spread yourself unnecessarily.