The final stage of your analytics project is to analyze the data and generate insights. Data analysis involves selecting, applying, and interpreting the data analysis methods, models, and techniques that suit your analytics objectives and questions. However, you may encounter some conflicts over how to analyze the data, such as data relevance, data representation, data interpretation, and data communication. For example, how do you choose the right data analysis methods, models, and techniques for your data and your analytics goals? How do you present and visualize the data analysis results in a clear, concise, and compelling way? How do you interpret and explain the data analysis results and their implications? How do you communicate and share the data analysis results and insights with your stakeholders? These data analysis conflicts can affect the quality, credibility, and impact of your analytics project. To avoid them, you need to understand and align with your stakeholders on the data analysis objectives, questions, and expectations. You also need to use the best practices and standards for data analysis, presentation, interpretation, and communication.
Data quality is not a one-time task, but a continuous process that requires collaboration, communication, and coordination among different stakeholders. By identifying and resolving the common conflicts over data quality in analytics, you can ensure that your data is of high quality and that your analytics project delivers valuable insights and outcomes.