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What are the keys to building a strong negotiation network?

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Negotiation is not only a skill, but also a social process that involves interacting with different people, cultures, and contexts. To succeed as a negotiator, you need to build a strong network of relationships that can support you, advise you, and connect you with opportunities. In this article, you will learn what are the keys to building a strong negotiation network and how to apply them in practice.

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Alla Adam

Investor | 3X Founder | Startup & VC Mentor | Author | Speaker | Harvard Trained and Certified Crisis Negotiator

1 Identify your goals and needs

Before you start networking, you need to have a clear idea of what you want to achieve and what you need from others. Your goals and needs will shape your network strategy and help you prioritize your contacts. For example, if you want to negotiate a better deal with a supplier, you might need to find someone who has experience with that supplier, who can introduce you to the key decision-makers, or who can provide you with relevant information.

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Peter Mussert NRI

Manager contracts & administration at Swissport Netherlands B.V.
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Do you market research and know what you are talking about Be Honest Be fair Hard on the topic but do ‘t make it personal, so soft to the people who you are dealing with.

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2 Research your potential contacts

Once you have identified your goals and needs, you need to research your potential contacts and find out who can help you and how. You can use various sources, such as online platforms, social media, industry events, or referrals, to learn about their background, interests, reputation, and network. This will help you tailor your communication and approach to each contact and establish rapport and trust.

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3 Reach out and follow up

The next step is to reach out to your potential contacts and initiate a conversation. You can use different channels, such as email, phone, or video call, depending on the situation and the preference of the contact. You should introduce yourself, explain your purpose, and express your interest in them. You should also ask open-ended questions, listen actively, and show appreciation. After the initial contact, you should follow up with a thank-you message, a reminder, or a request for a meeting, depending on your goal.

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4 Provide value and reciprocity

One of the keys to building a strong negotiation network is to provide value and reciprocity to your contacts. This means that you should not only ask for favors, but also offer your help, advice, or resources. You should also acknowledge and appreciate the contributions of your contacts and look for ways to repay them or help them achieve their goals. This will create a positive impression and a lasting relationship.

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5 Maintain and nurture your network

Building a strong negotiation network is not a one-time event, but a continuous process that requires maintenance and nurturing. You should keep in touch with your contacts regularly, update them on your progress, share relevant information, or invite them to events. You should also seek feedback, ask for referrals, or introduce them to other contacts. This will strengthen your network and create more opportunities for negotiation.

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Peter Mussert NRI

Manager contracts & administration at Swissport Netherlands B.V.
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Alway’s consider your relation as an asset, not only in good times but especially also in bad ort uncertain times. For sure it will be appriciated

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6 Adapt to different cultures and contexts

Finally, you should be aware that negotiation is not a universal practice, but a culturally and contextually specific one. You should be respectful and sensitive to the norms, values, and expectations of different cultures and contexts when networking and negotiating. You should also be flexible and adaptable to the changing situations and challenges that may arise. This will help you avoid misunderstandings, conflicts, and missed opportunities.

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Peter Mussert NRI

Manager contracts & administration at Swissport Netherlands B.V.
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Prepare yourselves in order to understand what will happen. If you are prepared it will be not a surprise! Respect they other and the different culture. Try to enriche yourselve and to learn.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Alla Adam

Investor | 3X Founder | Startup & VC Mentor | Author | Speaker | Harvard Trained and Certified Crisis Negotiator
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One of mentors once said - your network is your net worth. Build your network very carefully. Consider your areas for development and the mentors that can help you reverse those areas into your strengths. To stay on top of the game, start building your network ahead of time, so when you sit at the negotiation table you know that you have the support of giants behind you.

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What are the keys to building a strong negotiation network?

1

2

3

4

5

6

7

1 Identify your goals and needs

2 Research your potential contacts

3 Reach out and follow up

4 Provide value and reciprocity

5 Maintain and nurture your network

6 Adapt to different cultures and contexts

7 Here’s what else to consider

Negotiation

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What are the keys to building a strong negotiation network?

1

2

3

4

5

6

7

1 Identify your goals and needs

2 Research your potential contacts

3 Reach out and follow up

4 Provide value and reciprocity

5 Maintain and nurture your network

6 Adapt to different cultures and contexts

7 Here’s what else to consider

Negotiation

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