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What do you do if your time management as a freelance product designer is falling apart?

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As a freelance product designer, you're no stranger to juggling various projects and deadlines. However, when your time management starts to crumble, it can feel like you're losing grip on your professional and personal life. The key to navigating this challenge lies in recognizing the signs early and taking proactive steps to regain control. Effective time management is not just about working harder but working smarter, and as a freelancer, the ability to manage your time efficiently is as crucial as your design skills.

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Sean Ross

Head of Product Design @ Vida Health | Product Design leader working on AI, ML, Healthcare | Startup Advisor

1 Audit Time

Take a step back and conduct a thorough time audit. This means tracking how you spend your time, including work-related tasks and personal activities. You might be surprised to find how much time is eaten up by non-essential activities or how frequently interruptions disrupt your flow. By identifying these time sinks, you can start to make more informed decisions about how to structure your day and where to allocate your energy for maximum productivity.

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Sean Ross

Head of Product Design @ Vida Health | Product Design leader working on AI, ML, Healthcare | Startup Advisor
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Most likely, you'll find freelance business's and agencies time management issues stem from a few key areas: Managing Clients: Focus on setting clear expectations, limiting revisions, and managing client engagement to fit the size of the project Mis-Aligning Effort to Project Scope: Ensure that the effort spent on a project is proportionate to its price and scope. Not all projects need to be masterpieces nor will outsized effort drive improved results. Lack of Automation: Utilize tools to automate lead generation, pitching projects, low-skilled design tasks, and billing or invoicing processes. Once you've identified the areas to improve, consider trying new approaches like value-based pricing and productizing niche service delivery.

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2 Set Priorities

Once you've audited your time, the next step is to set clear priorities. As a freelance product designer, you must distinguish between urgent and important tasks. Urgent tasks require immediate attention but aren't necessarily contributing to your long-term goals, whereas important tasks are those that move you closer to these goals. Focusing on the important tasks will ensure that your efforts are aligned with your career aspirations and business growth.

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Sean Ross

Head of Product Design @ Vida Health | Product Design leader working on AI, ML, Healthcare | Startup Advisor
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Consider productizing your offerings, like DesignJoy, to create recurring revenue, limit client interaction, and boost recurring revenue, all while adding value to your clients. Productized Subscription Model: offers a subscription service with fixed expectations, allowing companies of all sizes to purchase packaged plans for reliable design services. Recurring Payments Management: Memberstack is used by Designjoy to handle recurring payments efficiently, providing a seamless experience for clients and ensuring a steady revenue stream for the business Flexible Subscription Options: Clients can subscribe with the ability to pause or cancel at any time, offering a no-commitment option for clients and enhancing flexibility in service usage

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3 Plan Ahead

Effective planning is the cornerstone of good time management. Start by outlining your tasks for the coming weeks and months, then break them down into smaller, manageable chunks. Allocate specific times for these tasks in your calendar, and consider using time-blocking techniques to dedicate blocks of time to focused work without interruptions. This will help you maintain a clear vision of upcoming deadlines and prevent last-minute rushes.

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4 Eliminate Distractions

Distractions are the arch-nemesis of productivity, especially in a home office setting. Identify what commonly pulls your attention away from work—be it social media, household chores, or personal calls—and take steps to minimize these distractions during work hours. This might involve setting boundaries with family members, using website blockers, or creating a dedicated workspace that signals to your brain that it's time to focus.

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5 Delegate Wisely

Delegation is a powerful tool in your time management arsenal. As a freelancer, you might be used to doing everything yourself, but there are tasks that can be outsourced or automated to free up your time. Consider hiring a virtual assistant for administrative work or using software tools to automate repetitive tasks. Delegating effectively allows you to concentrate on the high-value activities that only you can perform.

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6 Reflect Regularly

Finally, make it a habit to regularly reflect on your time management practices. This isn't a one-time fix but an ongoing process of improvement. Set aside time each week to review what worked well and what didn't, then adjust your strategies accordingly. Continuous reflection will help you stay adaptable and responsive to the changing demands of freelance life.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Sean Ross

Head of Product Design @ Vida Health | Product Design leader working on AI, ML, Healthcare | Startup Advisor
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Evaluate value-based pricing models, as promoted by Chris Do of The Futur. Value-based pricing involves setting prices based on the perceived value of services to the client rather than the time spent or costs incurred. Implementing Value-Based Pricing: Understand Your Client's Business: Deeply understand the client's industry, challenges, and how your design work contributes to their goals. Communicate the Value: Clearly articulate how your services will solve problems or enhance the client's business, focusing on the return on investment (ROI) they can expect. Set Prices Based on Value: Price your services based on the value they bring to the client, considering factors like increased revenue, brand enhancement, or cost savings.

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What do you do if your time management as a freelance product designer is falling apart?

1

2

3

4

5

6

7

1 Audit Time

2 Set Priorities

3 Plan Ahead

4 Eliminate Distractions

5 Delegate Wisely

6 Reflect Regularly

7 Here’s what else to consider

Product Design

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What do you do if your time management as a freelance product designer is falling apart?

1

2

3

4

5

6

7

1 Audit Time

2 Set Priorities

3 Plan Ahead

4 Eliminate Distractions

5 Delegate Wisely

6 Reflect Regularly

7 Here’s what else to consider

Product Design

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