What do you do if your SEO keyword research lacks creativity?

For your business, look out for related keywords on Google Search, Keyword Planner & Google Search Console (if domain is already live for more than a year). Also, try to reach out your Sales Team for more search related, business related terms.

When faced with keyword research that lacks creativity, there are several strategies to infuse new energy into the process. First, consider brainstorming alternative keywords that might not be immediately obvious but could still be relevant to your topic. This might involve thinking about synonyms, related terms, or even colloquial phrases that people might use when searching. Additionally, utilizing keyword research tools such as Google Keyword Planner, SEMrush, or Ahrefs can provide valuable insights into related keywords and search trends that you may not have considered. Another approach is to analyze competitor keywords to uncover unique or creative terms that you could incorporate into your research.

When facing uninspired SEO keyword research, it's time to think outside the box. Start by brainstorming related terms, synonyms, and long-tail variations. Utilize tools like Google's Keyword Planner, SEMrush, or AnswerThePublic for fresh insights. Analyze competitors and niche communities for unique language and terminology. Experiment with different combinations and consider user intent for a more creative approach. Collaborate with content creators or marketing teams for diverse perspectives. Don't shy away from trial and error – testing new keywords can lead to surprising discoveries and enhanced SEO performance.

While short-tail keywords might seem ideal, they're often highly competitive. Focus on long-tail keywords (more specific phrases) that are more creative and reveal user intent. These can be easier to rank for and attract more qualified traffic. People often use question formats when searching online. Include question-based keywords in your research. Tools like 'Answer the Public' can help generate these. Analyze your top competitors' websites and content. See what keywords they rank for and identify creative keyword opportunities you might be missing. Consider the challenges, questions, and interests of your target audience. What words or phrases would they use to search for information related to your niche?

Struggling with lackluster creativity in your SEO keyword research? Don't fret! Let's turn this challenge into an opportunity. Here's what you can do: 1. Expand Your Horizons: Explore unconventional sources for keyword inspiration. 2. Brainstorm with Peers: Collaborate with colleagues for fresh perspectives. 3. Experiment Constantly: Test new keywords and analyze their performance. Embrace the journey of discovery and watch your SEO soar to new heights!

Prenez l'url de votre concurrent et mettez la dans un outil de crawl comme SEMRUSH, vous y verrez TOUS les mots clés que google a pu reconnaitre sur son site et leurs positionnements, ceux qui lui donnent le plus de trafic, les plus ou moins concurrentiels, et aussi ceux sur lesquels il n'est pas bien positionné.

Ne jamais sous-estimé les interactions avec des confrères, mais aussi touts les services de votre entreprises. Souvent immergé dans notre jargon et notre quotidien, une personne complètement extérieur à notre section marketing peut avoir une visualisation du produit ou service auquel nous n'aurions pas pensé. les équipes commerciales sont de vraies mines d'or dans ce cas de figure.

I will try to find out some more related trendy topics by researching on search engines like Google. Then will go for the analytics to see the conditions. Also try to find out some relevant keywords to increase the total number of keywords in that article. Use industry leading tools like SEMrush or Ahrefs to deep dive the current search volume, SERPs conditions and many more. Then brainstorming with all of this to make a proper and different strategies. Then try to make a content with proper placement of the focusing keyowrds and the relevants too. Try to using the focusing keyword in the H tags naturally, try to make a presence of relevant keywords through out the whole content, and many more strategies. I hope I can turn back on track!

When you feel that you are lacking creativity in keyword research, tap into unconventional sources like customer feedback, social media discussions, and industry forums.