What do you do if your SEM ad copywriting lacks logical reasoning?
Search engine marketing (SEM) is a form of online advertising that involves creating and placing ads on search engines to target potential customers. One of the key elements of a successful SEM campaign is writing effective ad copy that persuades and motivates the audience to click on your ad and take action. However, writing ad copy is not just about being catchy, creative, or clever. It also requires logical reasoning, which is the ability to use facts, evidence, and arguments to support your claims and goals. Logical reasoning helps you build trust, credibility, and relevance with your audience, as well as avoid confusion, contradiction, and inconsistency. In this article, you will learn what to do if your SEM ad copywriting lacks logical reasoning and how to improve it.
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MD SallauddinDigital Marketing Strategist | I scale E-commerce businesses with proven Google Ads Strategy | Google Ads Expert ?…
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Ayesha RahmanSEO | SEM | ASO | SMO | YouTube SEO | Analytics | Deccan Herald, Prajavani | Ex- The Indian Express
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Faith Ojone AdamaDigital Marketing Specialist| Content Creator & Marketer| Digital ad expert | Digital Marketer by Day, Baker by Night