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Last updated on 2024年7月21日

What do you do if your problem-solving abilities need a boost?

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When you're in the thick of market research, your problem-solving skills are your best asset. But what happens when you hit a roadblock and those skills seem to falter? It's not uncommon to feel stumped, especially when dealing with complex data and consumer behaviors. Luckily, there are strategies to sharpen your mind and enhance your analytical prowess. Whether you're a seasoned researcher or new to the field, boosting your problem-solving abilities can lead to more accurate insights and better market strategies.

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1 Expand Mindset

To boost your problem-solving skills, start by expanding your mindset. Embrace a growth perspective, understanding that abilities can be developed with effort and time. This shift in thinking encourages resilience when facing challenging market research problems. Instead of seeing obstacles as insurmountable, view them as opportunities to learn and grow. By adopting this mindset, you'll be more open to exploring unconventional solutions and innovative methods that could lead to breakthroughs in your research.

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Heba Nader

Market Research Consultant - Focused on Real Estate in Egypt & MENA | Certified (PMP)?, MBA in Marketing & International Business, Certified Marketing Researcher, & McKinsey Forward Advanced Champion
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Reflect on your recent experiences and challenges to identify specific areas where your problem-solving abilities could be strengthened. This could include areas such as critical thinking, decision-making, creativity, or analytical reasoning.

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2 Learn Continuously

Continuous learning is essential in market research. The industry is dynamic, with consumer trends and technologies evolving rapidly. To keep your problem-solving skills sharp, invest in continuing education. This might include taking online courses, attending workshops, or reading up on the latest market research methodologies. Expanding your knowledge base will not only provide you with new tools and techniques but also inspire fresh perspectives that can be applied to solve complex problems.

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3 Collaborate Often

Collaboration is a powerful tool for enhancing problem-solving abilities. Engaging with colleagues or industry peers allows you to leverage diverse perspectives and experiences. In market research, this could mean brainstorming sessions with your team or joining professional forums where you can discuss challenges and share insights. Through collaboration, you can uncover unique solutions that you might not have considered on your own, and these collaborative efforts often lead to more comprehensive and effective market strategies.

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4 Reflect Regularly

Reflection is a critical, yet often overlooked, component of problem-solving. Take time to reflect on past projects and the approaches you used. Consider what worked well and what didn't. This process of self-assessment helps identify areas for improvement and reinforces successful strategies. In market research, reflecting on the outcomes of your research can provide valuable lessons that inform future problem-solving efforts, ensuring that you're always refining your approach.

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Sofia Morazzo

DVM, Ph.D student & Technology scout | Breast & Metastatic Cancer | Cancer therapeutics | Science Communicator |
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When facing a problem, often there is a difference between needing to find a solution or an optimal one. Meaning, we often stand in our own way, caught by our own insecurities, our own needs of validation, that makes us adopt a more narrow view. Reflection is very powerful in that it helps us overcome that and sometimes accept the solution we can provide rather than the one we wished we could, while other times, it helps us see exactly the opposite, that we could provide a much better solution, but something is preventing us from really trying to achieve it. On another aspect, reflection can help us review the problem from different angles, by shifting the focus from "what" needs solved to "why", and that can be a game changer.

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5 Break It Down

When faced with a particularly tough market research problem, break it down into smaller, more manageable parts. Analyze each component separately to avoid feeling overwhelmed by the complexity of the issue. By dissecting the problem, you can identify underlying factors and patterns that may not be immediately apparent. This methodical approach allows for more targeted solutions and can make the problem-solving process more efficient and effective.

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Heba Nader

Market Research Consultant - Focused on Real Estate in Egypt & MENA | Certified (PMP)?, MBA in Marketing & International Business, Certified Marketing Researcher, & McKinsey Forward Advanced Champion
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Break down the problem into smaller, manageable components or sub-problems. This can help you to clarify the issues at hand, identify potential solutions, and prioritize your approach to solving the problem.

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6 Stay Curious

A curious mind is a problem-solving mind. In market research, curiosity drives you to ask important questions and seek out new information. Challenge assumptions and explore different angles of a problem. This relentless pursuit of knowledge not only keeps your problem-solving skills sharp but also ensures that your market research is thorough and well-informed. Staying curious means you're always looking for the 'why' behind the data, which can lead to more insightful and actionable solutions.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Heba Nader

Market Research Consultant - Focused on Real Estate in Egypt & MENA | Certified (PMP)?, MBA in Marketing & International Business, Certified Marketing Researcher, & McKinsey Forward Advanced Champion
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Commit to ongoing learning and development to improve your problem-solving abilities over time. Seek out training opportunities, courses, workshops, and resources that focus on problem-solving techniques, critical thinking skills, and decision-making strategies.

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John Poothokaran

ML Engineer | AI Researcher | Stanford
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LinkedIn is one of the best resources to boost your problem solving skills. There are many qualified professionals sharing their thoughts and advice based on their vast experience. By searching linkedin posts using keywords relevant to your problem, you can find and connect with other professionals speaking about the same topics. With some consistent effort and intent, one can nurture a wide network of experts around them, as well as cultivate a mastermind team around them.

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What do you do if your problem-solving abilities need a boost?

1

2

3

4

5

6

7

1 Expand Mindset

2 Learn Continuously

3 Collaborate Often

4 Reflect Regularly

5 Break It Down

6 Stay Curious

7 Here’s what else to consider

Market Research

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What do you do if your problem-solving abilities need a boost?

1

2

3

4

5

6

7

1 Expand Mindset

2 Learn Continuously

3 Collaborate Often

4 Reflect Regularly

5 Break It Down

6 Stay Curious

7 Here’s what else to consider

Market Research

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