登录查看更多内容

What do you do if your freelance consulting fees are not attracting clients?

由人工智能和领英社区提供技术支持

As a freelance consultant, you might find that your fees are not drawing in the clientele you expected. This can be a disheartening experience, but it's important to remember that your worth is not solely determined by immediate market response. Your expertise, experience, and the unique value you bring to the table are significant assets. The key is to find a balance between what you need to earn and what the market is willing to pay. If you're facing this challenge, it's time to reassess your strategy and make adjustments that could lead to a more fruitful consulting practice.

此文章中的业界达人

由社区从 8 条内容中精选。了解更多

Laura Briggs

Fractional CMO/COO| Marketing Expert |5x Author| Doctoral Candidate: Business Administration|
Kleber Alves

Founder Grupo Educavix | Diretor de Expans?o | Especialista A&S + Carreira | Membro BNI ES Valor | Voluntário ASES +…
Sthitaprajnyan Sharma, PrEng(ECSA), MIEEE

Sales | Power System Protection | Business Development | Technical Marketing

1 Re-evaluate Fees

When clients are scarce, it might be time to re-evaluate your fee structure. Consider the possibility that your rates are either too high for the market or not clearly justified. It's essential to research what other consultants in your field are charging and how they package their services. You could offer different tiers of service or bundle your services to provide more value. Transparency in how you derive your fees can also help clients understand what they're paying for, making them more willing to invest in your services.

添加您的观点

Kleber Alves

Founder Grupo Educavix | Diretor de Expans?o | Especialista A&S + Carreira | Membro BNI ES Valor | Voluntário ASES + ABRH + CRA-ES
举报内容
Acredito que o posicionamento de mercado correto possa corrigir qualquer escassez de cliente. Fa?a uma reflex?o se o seu posicionamento está correto. Estou me comunicando com meu público-alvo? Tenho participado ativamente de feiras e congressos do setor alvo? Uso a estratégia de grupos de networking para acesso a potenciais clientes? Minha identidade visual nas redes está comunicando o que? A proposta comercial está adequada ao servi?o oferecido? Entenda que a escassez pode ser consequencia de um conjunto de fatores que n?o tem correla??o com o pre?o. Aliás, pre?o é o último assunto em uma mesa de negocia??o. Antes tem tudo isso que citei anteriormente.

已翻译

赞
Deepak Dubey

Sr.Technical Recruiter | Certified Naukri Maestro Recruiter
举报内容
Reevaluate your pricing strategy. Enhance your portfolio or services. Explore new marketing channels. Seek feedback from clients or peers. Consider adjusting your contract terms.

已翻译

赞

2 Value Proposition

Your value proposition is the cornerstone of your consulting business. It's what sets you apart from competitors and gives clients a reason to choose you. Take a step back and refine your value proposition. Make sure it's clear, compelling, and communicated effectively in all your marketing materials. Highlight the unique benefits and results you can deliver. If clients can see the tangible outcomes of working with you, they may be more inclined to agree to your fees.

添加您的观点

Laura Briggs

Fractional CMO/COO| Marketing Expert |5x Author| Doctoral Candidate: Business Administration|
举报内容
Ask yourself if you’re clearly positioning the value. “I build websites” doesn’t feel like a huge value to a client: sure, it’s something they need, but it’s not exciting. “I build responsive, mobile-friendly, robust websites that attract your ideal client so you can showcase what you do best” communicates what you do AND why it matters. Also, consider if you’re targeting the wrong clients or market.

已翻译

赞
Joeli M.

Consultant at Sivaro Investment Consultant
(已编辑)
举报内容
Any use and exchange value preposition, must be negotiated with the appropriate and most relevant credit certificates. The local playfield is often complex and complicated. Only those who know the local rule of play, usually succeeds. When negotiating a new deal within it's rationale overarching issues, always consider the humanistic and beingistic narrative and approach. Sometimes understanding the broader worldviews of the humanity, from a cross cultural comparative perspective, provides the wealth of information gathering and resources. This includes the most influential way, to approach the much needed topic of the day.

已翻译

赞
Kleber Alves

Founder Grupo Educavix | Diretor de Expans?o | Especialista A&S + Carreira | Membro BNI ES Valor | Voluntário ASES + ABRH + CRA-ES
举报内容
O conceito central é simples e direto: empresas de sucesso sabem porque est?o fazendo o que est?o fazendo — e usam essa miss?o como princípio orientador. Quem disse isso foi Simon Sinek. Mude o foco da apresenta??o. Do foco no “quem eu sou e o que eu fa?o” para “quem eu atendo e porque”. Por que? Quem você quer ajudar? Qual a dor/objetivo que você quer resolver para essa persona? Como? Como você busca resolver essa dor? Qual metodologia você domina e utiliza? O que? O que você faz e quais resultados você gera para a persona? Qual a sua prova social? Proposta única de valor Qual solu??o só eu posso propor para resolver o problema do meu ICP? Aprendi isso tudo com o mestre @filippo-ghermandi na mentoria Prime+

已翻译

赞

3 Flexible Pricing

Flexibility in pricing can be a game-changer. Consider offering introductory rates or a discount for long-term commitments to attract new clients. This approach can serve as a low-risk invitation for clients to experience your services. Once they see the value you provide, they may be more open to your standard rates. Also, be open to negotiating fees on a case-by-case basis, especially with clients who have the potential for long-term partnerships or high-value projects.

添加您的观点

Sthitaprajnyan Sharma, PrEng(ECSA), MIEEE

Sales | Power System Protection | Business Development | Technical Marketing
举报内容
In my experience, flexible pricing/pilot-projects/introductory offers are one of the best approaches to forge long-lasting business relationships. A story in particular with a major metals company in India, we introduced products to solve a problem for them nearly a decade ago. As they saw value in our offering with service support, they have been not only become one of our major clients but also a major promoter throughout this duration. We are grateful and highly value such relationships, also potential end-users prefer to place trust on manufacturers that have a penchant for long-term partnerships.

已翻译

赞
Kleber Alves

Founder Grupo Educavix | Diretor de Expans?o | Especialista A&S + Carreira | Membro BNI ES Valor | Voluntário ASES + ABRH + CRA-ES
举报内容
Gosto do conceito DVP. Primeiro come?o DANDO algo de valor para o cliente. Você acionará o gatilho mental da reciprocidade. Somente esse ato poderá converter em uma venda. O que nos leva ao segundo ato - VENDER. Depois de entregar algo de valor gratuitamente, experimente oferecer ao cliente seu cardápio de servi?os ou produtos. E independente do resultado do passo dois, PE?A algo. Pode ser uma indica??o ou uma prova social. A metodologia DVP é muito poderosa.

已翻译

赞

4 Market Positioning

Your market positioning greatly influences how clients perceive your value and fees. Make sure you're targeting the right audience—those who appreciate and can afford your expertise. If you're positioning yourself as a high-end consultant, ensure that your branding, marketing efforts, and client testimonials reflect that image. Conversely, if you're targeting small businesses or startups, adjust your messaging to speak to their specific challenges and budget constraints.

添加您的观点

5 Expand Offerings

Sometimes, diversifying your services can attract a broader range of clients. Consider expanding your offerings to include workshops, group sessions, or digital products like e-books or online courses. These can provide additional revenue streams and serve as entry points for clients who might not be ready to commit to full consulting services. By doing so, you're not just selling your time; you're creating assets that can generate income repeatedly.

添加您的观点

6 Networking Efforts

Never underestimate the power of networking. Building relationships within your industry can lead to referrals and collaborative opportunities. Attend industry events, join professional associations, and engage in online communities where your potential clients are active. Offering free advice or content can showcase your expertise and attract clients who are looking for the skills you offer. Remember, networking is about giving as much as it is about receiving; genuine interactions often yield the best results.

添加您的观点

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

加载更多内容

Salary Negotiations

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

What do you do if your freelance consulting fees are not attracting clients?

1

2

3

4

5

6

7

1 Re-evaluate Fees

2 Value Proposition

3 Flexible Pricing

4 Market Positioning

5 Expand Offerings

6 Networking Efforts

7 Here’s what else to consider

Salary Negotiations

给文章评分

感谢您的反馈

更多Salary Negotiations相关文章

更多相关阅读内容

What do you do if your freelance consulting fees are not attracting clients?

1

2

3

4

5

6

7

1 Re-evaluate Fees

2 Value Proposition

3 Flexible Pricing

4 Market Positioning

5 Expand Offerings

6 Networking Efforts

7 Here’s what else to consider

Salary Negotiations

给文章评分

感谢您的反馈

查看其他技能