What do you do if your emotional intelligence is lacking in your public relations role?
In the dynamic field of public relations (PR), emotional intelligence (EI) is a crucial skill that can make or break the success of your campaigns and client relationships. If you find yourself struggling with EI, it's important not to despair. Instead, recognize that EI comprises a set of competencies that can be developed with time and effort. These include self-awareness, self-regulation, motivation, empathy, and social skills. By acknowledging your current limitations, you set the stage for personal growth and improved professional interactions.