What do you do if your corporate communication career is leaving you unfulfilled and overwhelmed?

With the same energy and motivation, I am showing to shape a communication project, I have taken the time to design a list of tasks that will make me smile. Based on Simon Sinek now famous quote, “finding your why” does not mean that one needs to have only one position, one role in a career. There are so much more to explore and to do aligned with your potential. So, make the time to Renew yourself, to Rethink yourself and to Rebound. Decide how the world would benefit from your talent. Understand what are your competencies which are not limited to your CV. Plan big for your next step: ask yourself what business activity will create a life balance for myself and my loved one? Is it worth it? If the answer is YES then go for it.

If your career in corporate communications is leaving you feeling unfulfilled and overwhelmed, it’s important to take proactive steps to address these feelings. Start by identifying the aspects of your job that are causing dissatisfaction or stress. Consider discussing your concerns with your supervisor to explore possibilities for adjusting your role or workload. Engage in activities outside of work that fulfill you personally and professionally. Additionally, consider seeking mentorship or professional development opportunities that could reinvigorate your passion for the field. It may also be beneficial to consult with a career counselor to explore potential career paths that align more closely with your interests and strengths.

Take a step back and ask yourself, what are the things that have been, according to you, creating this disconnect or frustration. Has there been a change in your key responsibilities that has made you feel less motivated? Are you feeling overwhelmed with your workload or are you facing challenges in managing relationships at work? It can happen that you will not be able to find the answers by yourself. Do not hesitate to talk to your colleagues and your manager. Take some time off, indulge in some self-care.

Moreover, try to identify what specifically is causing you to feel unfulfilled and overwhelmed. Is it the workload, lack of creativity, the corporate environment, or perhaps a misalignment with your personal values? Understanding the root causes can help you determine the best approach to take.

To begin with, you must understand that sometimes it's okay to feel unfulfilled in your current career. But finding the reason for that feeling's existence is crucial. Once you do that, evaluate your interests and skills, or try answering what field or position would inspire you for the next 8-10 years. Link it to your strengths, leading to evaluating other career options. You can do the same exercise as your current role. See what comes out with flying colours. While these steps might help you navigate the correct path, using your wisdom and self-belief to make the right decisions for your professional and personal growth is vital.

Speak with coworkers, mentors, or a trusted career coach. Doing it at work may be risky because not everyone in the corporate world wants what is best for you. Consider seeking guidance from someone who has nothing to lose. They may provide insight into coping tactics or changes you could make in your current role.

Look for ways to broaden your talents or take on new types of initiatives inside your organization that will be more rewarding. Diversifying your skill set can lead to new chances that better match your interests and passions. Corporate communications is adaptable and may be applied to a variety of themes, sectors, and situations.

I believe that a successful corp comm career rests on 3 pillars: Reading, Writing & Networking. Invest more time in all 3 & you will see a definite improvement in your career. But maybe it's time to shake things up. I'm not saying to ditch your career (although moonlighting as an author or entrepreneur is an option) but thinking outside-the-box would help? Like * Do “fun things” aka launching a "Corporate Comms Podcast"? Chat with your work buddies, industry rockstars, even clients. * Alternatively, consider creating "Corp Comm Comic Strip," series on humorous or thought-provoking strips. Sometimes all it takes is a little creativity and a willingness to think outside the box to breathe new life into any journey! All the best!

Rebranding. That is the only way you can refresh yourself and your communications to your audiences to garner a better visibility and achieve self-fulfillment goals. If your current messaging is leaving you overwhelmed due to lack of reaction, you need to work on the explosive model where you create sensation, much like any other mass-social content. Take inspiration from News channels and newspapers on how to have a hook to your content and read those clickbait titles to understand how is it that one line can force a reaction and interest out of a target audience!