What do you do if your clients and stakeholders don't see the value of using new technology in 3D modeling?

2 Showcase Benefits

To convince skeptics, you must demonstrate the tangible benefits of new technology. Set up live demonstrations or create compelling case studies that highlight efficiency gains, cost savings, and quality improvements. For instance, show how photogrammetry can quickly generate accurate 3D models from photographs, reducing manual modeling time. By providing concrete examples of successful outcomes, you can illustrate the direct impact of technology on the bottom line.

3 Address Concerns

It's crucial to listen to and address any concerns your clients may have about adopting new technology. They might worry about the learning curve, integration with current systems, or long-term support. Reassure them by outlining training programs, compatibility features, and after-sale support options. Stress the importance of staying competitive in the industry by leveraging these advancements, and how falling behind could be more costly in the long run.

4 Offer Comparisons

Use comparisons to make a compelling case for new technology. Compare traditional methods with the latest advancements in 3D modeling to showcase improvements in speed, accuracy, and visual quality. For instance, compare the time taken to create a model manually versus using automated 3D scanning technology. This side-by-side analysis can provide a clear visual representation of the benefits and often speaks louder than words.

5 Emphasize ROI

Your ultimate goal is to demonstrate that the investment in new technology will pay off. Focus on the return on investment (ROI) by detailing how the technology will save time, reduce errors, and lead to higher-quality results. Explain that while the upfront cost may seem high, the long-term savings and competitive advantage make it a worthwhile investment. Emphasize that in the fast-evolving world of 3D modeling, staying ahead with technology is not just an option but a necessity for growth.

6 Build Trust

Building trust is essential when introducing new technology to clients and stakeholders. Be transparent about both the capabilities and limitations of the technology. Offer pilot projects or phased implementations to allow them to experience the benefits firsthand without committing to a complete overhaul. By building a relationship based on trust and showing a commitment to their success, you'll be more likely to convince them of the value of new 3D modeling technology.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?