What do you do if your assertiveness is not resonating with your audience?

1 Assess Feedback

If your assertiveness isn't resonating, it's vital to gauge audience feedback. Look for non-verbal cues like body language and facial expressions; these can be telling signs of how your message is being received. If you notice crossed arms, fidgeting, or lack of eye contact, these might indicate discomfort or disinterest. Use this information to adjust your delivery. For instance, if you're coming on too strong, tone it down a bit, or if you seem disengaged, try to bring more energy and passion into your speech.

2 Adjust Style

Tailoring your communication style is key when facing an unresponsive audience. Consider the cultural, age, and professional backgrounds of your listeners and adapt accordingly. For example, a more formal tone might resonate with corporate audiences, while a relaxed, conversational style could be better suited for creative professionals or students. By being flexible and willing to modify your assertiveness to match audience expectations, you can increase your chances of making a meaningful connection.

4 Empathize Openly

Showing empathy is crucial when your assertiveness isn't working. Acknowledge the audience's perspective and demonstrate that you understand their viewpoints or concerns. This doesn't mean you should compromise your message, but rather show that you respect their opinions and are willing to engage in a two-way dialogue. Empathy can bridge the gap between assertiveness and arrogance, ensuring that your confidence is seen as a strength rather than a barrier.

5 Refine Content

Sometimes the problem lies in the content itself. Revisit your material and consider if it's relevant and relatable to your audience. If your assertiveness is not resonating, it could be because the content doesn't speak to their interests or needs. Make sure your message is clear, concise, and tailored to the audience's expectations. By refining your content, you can enhance its impact and ensure that your assertive delivery is backed by substance.

6 Practice Patience

Patience is a virtue, especially when trying to connect with an unresponsive audience. Don't be discouraged if your assertiveness doesn't immediately win over the crowd. It may take time for them to warm up to your style or message. Stay persistent, maintain a positive attitude, and remember that effective communication is often a gradual process. With patience and perseverance, you'll find the right balance of assertiveness that resonates with your listeners.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?