登录查看更多内容

What do you do if your aerospace engineering business needs to select a target market?

由人工智能和领英社区提供技术支持

Navigating the aerospace industry requires a strategic approach, especially when it comes to pinpointing your target market. As an aerospace engineering entrepreneur, you must consider several pivotal factors to ensure your business's success. Understanding your unique offerings, the specific needs of potential clients, and the competitive landscape are all crucial in making an informed decision that will propel your business forward in this high-stakes field.

此文章中的业界达人

由社区从 6 条内容中精选。了解更多

Akshay Krishna S

Engineer - Design

1 Market Analysis

Begin by conducting a thorough market analysis to understand the aerospace sector's current landscape. This involves researching potential customers, competitors, and the overall demand for aerospace services or products. By identifying trends and gaps in the market, you can discover niches that are underserved or emerging opportunities that align with your business's strengths. This step is essential for making data-driven decisions and avoiding markets that are oversaturated or declining.

添加您的观点

Akshay Krishna S

Engineer - Design
举报内容
The first thing to note down when analysing the competitors is their Strength, Weakness, Opportunities and Threats. This will help us to understand the competitors business model better and identify our strengths. Then focusing on strengthening the area where we lack is one strategy. Other thing is by doing PESTLE analysis.

已翻译

赞
Akshay Krishna S

Engineer - Design
举报内容
The first thing to note down when analysing the competitors is their Strength, Weakness, Opportunities and Threats. This will help us to understand the competitors business model better and identify our strengths. Then focusing on strengthening the area where we lack is one strategy. Other thing is by doing PESTLE analysis.

已翻译

赞
Jane Andrews PhD

CEO & Founder, Cell Bridge Strategies | Healthspan Industry Advisory Board
举报内容
Find out where the greatest need is in the industry and who is doing the best in that space. Reflect on what you offer and build a value proposition that positions you there

已翻译

赞
Satyanarayana Penumarthy, MBA,PGDCA, M.Sc(Ap.Psy.),M.Phil.,Ph.D,

Corporate Training SAP SD - KL University, at SEED, PUNE
举报内容
We have to first understand the total Airline Business which can be divided into different aspects of travelling for example Full-service carriers (FSCs), Low-cost carriers (LCCs), Regional carriers, and Charter airlines. Basically we should understand in which of the three to choose. After choosing one of the available options we can now concentrate on the ins and outs of this particular choice and basing on the requirement of that particular choice we have to go further research and basing on the choice again divide our related work of Market Analysis and check what are tools available to use and use the best option to Analyze the market for that particular choice.

已翻译

赞
Philippe BOISSAT

Spirit of NewSpace and NewAviation - Miami/Paris
举报内容
La fameuse analyse du Marché !!! Ayant été consultant dans de prestigieuses entreprises Je trouve ce concept un peu trop superficiel ! Soit vous êtes un opérateur et vous construisez votre Marché soit vous êtes u fournisseurs et vous accompagnez le Marché. Sachant que la règle de base c'est j'ai une offre et j'ai des clients ( basique ) pas de clients pas de Marché ! c'est aussi simple que cela. Ce n'est qu'après que je peu penser à une analyse du Marché pour ajuster ma stratégie face aux concurrents ou pour mieux répondre aux besoins des clients

已翻译

赞

2 Core Competencies

Identify your core competencies to leverage them in the market. Your unique skills and capabilities set you apart from competitors and should guide your target market selection. Whether it's advanced materials, propulsion systems, or avionics, focusing on what you excel at can help you find a niche market that values and seeks your expertise. Remember, your goal is to provide solutions that meet specific needs within the aerospace industry, making your business indispensable.

添加您的观点

3 Customer Needs

Understanding the specific needs of your potential customers is critical. Engage with industry players, attend conferences, and stay updated with aerospace publications to gain insights into what companies or government agencies are looking for. Tailor your offerings to address these needs directly. By aligning your business with the goals and challenges faced by your clients, you can position yourself as a valuable partner in the aerospace industry.

添加您的观点

Satyanarayana Penumarthy, MBA,PGDCA, M.Sc(Ap.Psy.),M.Phil.,Ph.D,

Corporate Training SAP SD - KL University, at SEED, PUNE
举报内容
In Airline business Top important aspect is Customer Satisfaction VIZ: Customer satisfaction in the airline industry is dependent on various factors that range from reservation and ticketing, check in procedure, in- flight services and luggage handling apart of which most important factor is On-Time factor. You have to constantly get the feed back of all these factors for Analysis to run your Airline Business profitable or without loss - with attractive methodology/ strategy to be adopted in attracting the customer towards your airline whether it is in domestic or internationally. The important factors mentioned above are to be continuously monitored by what ever methods available to adopt the data and keep uptodate about the customer.

已翻译

赞

4 Competitive Edge

It's important to assess your competitive edge in the market. What can you offer that others can't? Perhaps it's a proprietary technology, a specialized service, or a more cost-effective solution. Your competitive advantage should be a driving force behind your market selection process. It's not just about what you can do; it's about what you can do better than anyone else in the aerospace field.

添加您的观点

5 Market Entry Strategy

Develop a clear market entry strategy. This should outline how you plan to introduce your aerospace engineering services or products to the chosen market segment. Consider partnerships, direct marketing, trade shows, or digital marketing campaigns as potential avenues. Your entry strategy must be well-planned and executed to make a strong first impression and establish your presence in the aerospace industry.

添加您的观点

6 Scaling Up

Lastly, consider how you'll scale your business once you've successfully entered the target market. Growth planning is essential for sustainability in the aerospace sector. Determine if you'll need to expand your team, invest in new technologies, or increase production capacity. Anticipate future market changes and be ready to adapt. Your ability to scale effectively will play a significant role in your long-term success.

添加您的观点

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Aerospace Engineering

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

What do you do if your aerospace engineering business needs to select a target market?

1

2

3

4

5

6

7

1 Market Analysis

2 Core Competencies

3 Customer Needs

4 Competitive Edge

5 Market Entry Strategy

6 Scaling Up

7 Here’s what else to consider

Aerospace Engineering

给文章评分

感谢您的反馈

更多Aerospace Engineering相关文章

更多相关阅读内容

What do you do if your aerospace engineering business needs to select a target market?

1

2

3

4

5

6

7

1 Market Analysis

2 Core Competencies

3 Customer Needs

4 Competitive Edge

5 Market Entry Strategy

6 Scaling Up

7 Here’s what else to consider

Aerospace Engineering

给文章评分

感谢您的反馈

查看其他技能