What do you do if you want to switch from hotel sales to hotel marketing?

When ever you want to switch job it's important you upgrade skill . You need to have knowledge and skill too be able to perform the work . Also some skill you have needs to be polished

If you're considering transitioning from hotel sales to hotel marketing, start by assessing your transferable skills, such as client management and communication, that are relevant to marketing. Gain knowledge in marketing fundamentals through courses or workshops, and connect with professionals in hotel marketing to seek guidance and opportunities. Tailor your resume to highlight relevant experiences and projects, and be open to entry-level positions to gain hands-on experience. Develop a portfolio showcasing your marketing skills and stay updated on industry trends. Transitioning careers takes time and patience, so remain flexible and committed to learning as you work towards establishing yourself in hotel marketing.

1. **Assess Your Skills and Knowledge. Evaluate your current skills and knowledge related to marketing. 3. Update Your Resume 4. Networking: Network with professionals in the marketing field, both online and offline. Attend industry events 5. Gain Experience: Look for opportunities to gain experience in marketing, such as volunteering for marketing projects within your current organization 6.*Apply for Marketing Positions: Start applying for entry-level or mid-level marketing positions in hotels or hospitality-related companies. 7. Continuously Learn and Grow: Stay updated on industry trends, new marketing technologies

I'd say as with every pivot, try to find someone who's gone down that path already. You don't have to reinvent the wheel. Try to see what people before you have done to be successful with similar pivots and take whatever is applicable.

To switch from hotel sales to hotel marketing, acquire relevant skills through courses or certifications, leverage transferable skills like customer relationship management, network with professionals in the marketing field, gain hands-on experience through projects or internships, and tailor your resume to highlight marketing-related achievements.

Here's an additional point to consider: Highlighting Sales Expertise: During your interactions with marketing colleagues, don't forget to highlight your sales experience and how it can benefit the marketing team. Your understanding of customer needs and sales strategies can be a valuable asset in developing targeted marketing campaigns.

I agree , it cannot be emphasized enough how many important is internal networking and building a strong persona Andrew what someone is capable of .

I agree , it cannot be emphasized enough how many important is internal networking and building a strong persona Andrew what someone is capable of .

Network internally by connecting with colleagues in the marketing department and expressing your interest in transitioning. Seek opportunities to shadow marketing team members, attend marketing meetings, and collaborate on projects. Showcase your enthusiasm for learning and willingness to contribute to the marketing team's goals. Additionally, leverage any existing relationships or connections within the company to learn more about potential opportunities and gain insights into the marketing role.

Networking within your current hotel or hotel chain is a strategic move. Reach out to colleagues in the marketing department and express your interest in learning more about their work. Offer to collaborate on projects or assist with campaigns to gain hands-on experience. This not only provides insights into the day-to-day operations of hotel marketing but also demonstrates your initiative and eagerness to transition into this new role. Building relationships with marketing professionals can lead to mentorship opportunities and insider knowledge about open positions.

Here are some additional points to consider: Metrics and Measurement: In today's data-driven marketing world, gaining experience with marketing analytics and measurement tools can be highly beneficial. Identifying Transferable Skills: Reflect on your sales experience and identify transferable skills like communication, negotiation, or customer relationship management that can be valuable assets in marketing.

Gain experience by volunteering to assist the marketing team with projects or initiatives, even if it's outside of your current role. Offer to take on additional responsibilities related to marketing or participate in cross-functional teams where you can learn from marketing professionals. Seek out opportunities for professional development, such as attending workshops, webinars, or conferences related to hotel marketing. Additionally, consider pursuing freelance or part-time marketing opportunities outside of work to build your skills and experience in the field.

Updating resume should be a continuous process where new skills , achievements are added . It should be a live profile which has the latest updates.

Update your resume to highlight relevant skills and experiences that align with hotel marketing. Include any marketing-related courses, certifications, or workshops you've completed. Emphasize your sales experience, focusing on aspects that relate to marketing, such as customer relationship management, market research, and understanding consumer behavior. Highlight any relevant achievements or contributions you've made in your current role that demonstrate your ability to excel in a marketing position. Tailor your resume to showcase your passion for marketing and your eagerness to transition into the field.

You are in Sales, so you are lucky enough, why switching and taking our jobs from us? ))) Just kidding. The serious answer is you know almost everything as the salesperson as you know the customer better than anyone else. If you want to switch to marketing, then you have to ask even more about customers' needs but also about the ways thay find out about your brand, goods or services. Then use their imagination to find out hove to make things better for them and how to communicate with them easier. Then use your imagination to find out how to convince your collegues and your bosses. That's it, you are marketing person now!

Learn the lingo of hotel marketing by familiarizing yourself with key terms and concepts used in the industry. This includes understanding terms related to digital marketing, branding, revenue management, and customer segmentation. Attend workshops, seminars, or online courses focused on hotel marketing to deepen your knowledge and exposure to industry-specific terminology. Engage with marketing professionals, read industry publications, and follow relevant blogs or forums to stay updated on trends and developments in hotel marketing.

In my experience, success on any career change depends how flexible and open to new opportunities and experiences is someone , while staying true to your long-term goals and values.

An example l’ve seen some employees is getting better job when they switch sector. That’s why my opinion is to be strategic with an open mindset . Everyone needs to have a chance and show the best of them! If is on the right path continue to learn and improve!

So, transitioning from hotel sales to hotel marketing entails acquiring skills in digital marketing, branding, and customer engagement. Pursue education in marketing through courses and certifications. Network with marketing professionals for insights and guidance. Gain hands-on experience within your organization or externally. Stay updated on industry trends and technologies. Build a portfolio showcasing marketing projects and achievements. Tailor your resume and LinkedIn profile for marketing roles. Apply for entry-level positions and continuously seek learning opportunities for career advancement.

Keep this in your mind?? - your sales mindset needs to be changed- i have seen people shifting from one area to another but with the same mindset and they fail - unlearn the skills( some skills that you do as habit in sales, might not work and even can hurt you, so you need to forget those) - replace unlearned skills with new demanded skills - uplift your problem solution in new area- it is not the same . Every area has different “problem solving” skills. - market yourself, your name before you market the product( most of the marketing professionals doesnt have proper personal branding even) , how you gonna promote the product