What do you do if mobile technology is changing the game for hospitality professionals?

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In the fast-evolving hospitality landscape, mobile technology is revolutionizing how professionals engage with guests and manage operations. From mobile check-ins to on-demand service requests, the integration of smartphones and tablets into the hospitality experience has become a game-changer. As a hospitality professional, you must adapt to these changes to meet the expectations of tech-savvy travelers and stay competitive in the industry. Embracing mobile technology can streamline your workflows, enhance guest satisfaction, and ultimately drive business success.

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Marcus Nunes

Ajudo hotéis a rentabilizarem mais suas opera??es│ Mentor e Treinador de Vendas & Marketing │ Líder de Times de Alta…

1 Embrace Change

The first step is to embrace the change. Understand that mobile technology is not just a trend but a fundamental shift in how services are delivered. Start by evaluating your current processes and identify areas where mobile solutions can add value. Whether it's through a dedicated app for guest services or tablets for ordering at your restaurant, integrating mobile tech can improve efficiency and guest experience. Remember, the goal is to make life easier for both your staff and your guests, so choose solutions that are intuitive and user-friendly.

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Marcus Nunes

Ajudo hotéis a rentabilizarem mais suas opera??es│ Mentor e Treinador de Vendas & Marketing │ Líder de Times de Alta Performance │ Host Podcast The Seller Cast
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A cada ano, o percentual de utiliza??o de dispositivos móveis contra acessos via computadores ou laptops tem aumentando muito, em favor dos dispositivos móveis. Só resta ent?o aos hotéis buscarem adaptar-se a esta realidade. N?o basta um site que funciona para celular. A experiência tem que ser pensada à partir do celular, e n?o portada para ele.

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2 Train Staff

Training your staff is crucial when implementing new mobile technology. Ensure they are comfortable with the devices and software they will be using. This might involve formal training sessions or hands-on workshops. The more confident your team is with the technology, the better they will be at using it to enhance guest experiences. Moreover, encourage your team to provide feedback on the technology's usability, which can be invaluable for making iterative improvements.

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3 Update Services

Updating your services to leverage mobile technology is a surefire way to stay relevant. Consider offering mobile check-in and check-out options, or using mobile devices to control room settings. This not only adds a layer of convenience for your guests but also frees up your staff to focus on other important tasks. Additionally, mobile solutions can provide valuable data on guest preferences, enabling you to personalize services and create more memorable experiences.

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4 Engage Guests

Engaging guests through mobile technology can take many forms, from push notifications about hotel events to chat features for immediate assistance. By providing a platform for real-time communication, you can address guest needs quickly and efficiently. This level of engagement not only improves service delivery but also fosters a deeper connection between your brand and your guests, which can lead to increased loyalty and repeat business.

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Marcus Nunes

Ajudo hotéis a rentabilizarem mais suas opera??es│ Mentor e Treinador de Vendas & Marketing │ Líder de Times de Alta Performance │ Host Podcast The Seller Cast
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Os hóspedes s?o os mais interessados nestas mudan?as. Envolva-os. Pegue suas percep??es, comunique suas mudan?as. Ele tem que ser parte.

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5 Monitor Feedback

Monitoring feedback is essential to understand how well your mobile technology implementations are being received. Use online reviews and direct guest surveys to gauge satisfaction levels. This feedback can guide you in fine-tuning your services and technology offerings. Pay close attention to any recurring issues or suggestions, as these can highlight opportunities for improvement or innovation within your operations.

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Marcus Nunes

Ajudo hotéis a rentabilizarem mais suas opera??es│ Mentor e Treinador de Vendas & Marketing │ Líder de Times de Alta Performance │ Host Podcast The Seller Cast
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Pe?a a avalia??o dos usuários, se est?o ou n?o felizes com a sua experiência mobile. Pe?a por sugest?es. Me?a e reavalie sempre.

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6 Stay Updated

Finally, staying updated with the latest mobile technology trends is vital for continuous improvement. The hospitality industry is constantly changing, and what works today might not be as effective tomorrow. Keep an eye on emerging technologies and consider how they could be integrated into your services. Regularly review your tech offerings and make updates as necessary to ensure you're providing the best possible experience for your guests.

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What do you do if mobile technology is changing the game for hospitality professionals?

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1 Embrace Change

2 Train Staff

3 Update Services

4 Engage Guests

5 Monitor Feedback

6 Stay Updated

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