What change management techniques improve BD project performance?
Change management is the process of managing the impact of changes on an organization and its stakeholders. It is especially important for business development (BD) projects, which involve creating new opportunities, partnerships, and markets for growth. However, change management is not always easy or effective, and many BD projects fail to deliver the expected results or encounter resistance from internal or external parties. How can you apply change management techniques to improve your BD project performance? Here are some tips to consider.