What are the best ways to build a support network in account management?

1 Identify your needs

The first step to building a support network is to identify your needs and goals as an account manager. What are the areas that you want to improve on, such as technical skills, industry knowledge, or soft skills? What are the challenges that you face regularly, such as managing expectations, resolving conflicts, or delivering results? What are the sources of stress or frustration that affect your performance or well-being, such as workload, deadlines, or feedback? By answering these questions, you can have a clear idea of what kind of support you need and who can provide it.

2 Seek mentors and coaches

One of the best ways to build a support network is to seek mentors and coaches who can guide you, advise you, and inspire you in your account management career. Mentors and coaches are experienced and successful account managers or leaders who can share their insights, best practices, and lessons learned with you. They can also help you set goals, track progress, and overcome obstacles. You can find mentors and coaches within your organization, industry, or professional associations, or through online platforms or programs. The key is to establish a trusting and respectful relationship with them and to communicate regularly and openly.

3 Join communities and groups

Another way to build a support network is to join communities and groups that are relevant to your account management role, industry, or interests. Communities and groups are networks of peers, colleagues, or experts who can offer you support, feedback, and opportunities. They can also help you expand your knowledge, skills, and connections. You can join communities and groups online, such as forums, social media platforms, or blogs, or offline, such as events, workshops, or meetups. The key is to be active and engaged in the discussions, activities, and collaborations.

4 Build rapport with clients

A third way to build a support network is to build rapport with your clients. Your clients are not only your customers, but also your partners, allies, and advocates. They can provide you with valuable information, feedback, and referrals that can help you improve your account management skills and results. They can also support you in times of crisis, change, or uncertainty. To build rapport with your clients, you need to communicate effectively, listen attentively, deliver value, and show appreciation. The key is to treat them as human beings, not as transactions.

5 Leverage your team

A fourth way to build a support network is to leverage your team. Your team is your most immediate and accessible source of support in your account management role. Your team members can help you with tasks, projects, or issues that you cannot handle alone. They can also share their perspectives, experiences, and ideas with you. They can also motivate you, encourage you, and celebrate with you. To leverage your team, you need to cooperate, collaborate, and coordinate with them. The key is to foster a culture of trust, respect, and feedback.

6 Invest in yourself

A fifth way to build a support network is to invest in yourself. Your support network is only as strong as you are. You need to take care of your physical, mental, and emotional health and well-being. You need to develop your skills, knowledge, and confidence. You need to balance your work and life and pursue your passions and hobbies. By investing in yourself, you can become a more resilient, adaptable, and successful account manager. You can also attract and retain more supportive and positive people in your network. The key is to prioritize yourself and your needs.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?