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What are the best SEO courses for you?

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If you want to improve your organic search skills, you might be interested in taking some SEO courses. SEO courses can help you learn the latest best practices, strategies, and tools for optimizing your website and ranking higher on search engines. But how do you choose the best SEO courses for you? Here are some factors to consider and some recommendations to get you started.

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Milica Kovacevic

SEO for Sustainable Growth | Founder @ archSEOlogist | Helping Museums & Cultural Entities Drive Impact & Conversions
Eijaz Pardhan

X-Jaffer Group | X-PNC Solutions | X- Esire | SEO Geek | Keen Learner in AI & Digital Marketing
Dimitrios Papatsanis

Head of Search Engine Optimization | T-shaped Marketer | ? Organic Growth Strategist | ??Engineer| ?? I Help Businesses…

1 Your goals and level

Before you enroll in any SEO course, you should have a clear idea of what you want to achieve and what your current skill level is. Are you a beginner who needs to learn the basics of SEO, or are you an intermediate or advanced learner who wants to master specific topics or techniques? Do you want to get a certification or a credential, or do you just want to update your knowledge and skills? Depending on your goals and level, you can look for different types of SEO courses, such as online courses, bootcamps, workshops, or self-paced courses.

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Milica Kovacevic

SEO for Sustainable Growth | Founder @ archSEOlogist | Helping Museums & Cultural Entities Drive Impact & Conversions
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If you are an advanced learner, you can not master your skills through courses. The only way to do it is through practical work and good old trials and errors. Some online courses can provide a great foundation your growing your skills, but you need to know to distinguish valuable material from other "noise".

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Eijaz Pardhan

X-Jaffer Group | X-PNC Solutions | X- Esire | SEO Geek | Keen Learner in AI & Digital Marketing
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Here you go: SEMRUSH Google Digital Garage Google's e-commerce SEO course - on Coursera HubSpot Udemy There are lots of SEO courses available online. It will give you sound foundation knowledge about SEO. However, SEMRUSH SEO course is ideal for you. At the same time it is better to create a website on which you can implement the ideas that you have learned through the courses so that you can learn it quickly and also master that skill.

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2 The content and quality

Another important factor to consider is the content and quality of the SEO course. You want to make sure that the course covers the topics that are relevant and useful for your needs, such as keyword research, on-page optimization, off-page optimization, technical SEO, content marketing, analytics, and more. You also want to check the quality of the course material, the instructors, the feedback, and the support. You can look for reviews, testimonials, ratings, or samples of the course to get an idea of what to expect.

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3 The format and duration

The format and duration of the SEO course are also crucial for your learning experience and outcomes. You need to find a course that fits your learning style, preferences, and schedule. Do you prefer to learn in a live, interactive, or recorded format? Do you want to learn at your own pace or follow a structured curriculum? Do you have enough time and commitment to complete the course and apply what you learn? Depending on the format and duration, you can choose from different options, such as short courses, long courses, or micro-courses.

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Dimitrios Papatsanis

Head of Search Engine Optimization | T-shaped Marketer | ? Organic Growth Strategist | ??Engineer| ?? I Help Businesses Reach Full Potential
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LearningSEO.io by Aleyda Solis is a solid guide about learning SEO through a catalog of different courses for both beginners and more experienced in SEO. You can also find dedicated CMS SEO courses in order to learn the best practices for most common CMS. BlueArray has also a number of free and paid courses giving value to everyone who would like to learn SEO. SEO is a continuously changing field and taking some courses is not enough to be up to date. Podcasts , newsletters and trying new things is what makes someone an experienced SEO practitioner.

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4 The cost and value

When considering the cost and value of an SEO course, you want to find a course that offers a good return on your investment and helps you achieve your goals. Think about how much you are willing to pay for the course and what benefits it will bring. Will it help you improve organic search performance, grow traffic, or boost your career? You can compare different courses based on their prices, features, outcomes, and testimonials. For example, Moz Academy offers a range of SEO courses from beginner to advanced levels with a certification upon completion. The cost is $595 per year or $79 per month for unlimited access. SEMrush Academy also offers free SEO courses with certification after passing exams. Coursera SEO Specialization consists of four online courses covering the core aspects of SEO from instructors at the University of California, Davis. The cost is $49 per month for unlimited access.

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5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Dr Imran Maqbool Khan

Senior Lecturer in Marketing at BCU | Digital Marketing Consultant | SFHEA
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Real SEO Learning There are several SEO courses out there both paid and unpaid. I recommend these courses just to get a basic understanding of What SEO is. However now you can learn real SEO by following 5 steps: 1- Pick any Content management system (CMS) to create a basic (1-5 pages) website. My favourite CMSs ate Wordpress and Wix. 2- Upload content on your web pages. You can use Generative AI tools such as ChatGPT or Google Bard for this. 3- Pick a free SEO plug-in to integrate with your website. 4- Start optimising your website with basic SEO feature in the plug-in. 5- Advanced features in the plug-in will be the next step. I believe this is how you will learn the real SEO.

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What are the best SEO courses for you?

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1 Your goals and level

2 The content and quality

3 The format and duration

4 The cost and value

5 Here’s what else to consider

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