What are the best practices for using predictive analytics in public health?
Predictive analytics is the use of data, algorithms, and machine learning to identify patterns and trends, and to forecast future outcomes and behaviors. In public health, predictive analytics can help improve health outcomes, optimize resources, and prevent or mitigate risks. However, predictive analytics also poses some ethical, technical, and operational challenges that need to be addressed. In this article, you will learn some of the best practices for using predictive analytics in public health, based on the principles of accuracy, transparency, fairness, and accountability.