What are the best fonts and sizes for readability and aesthetics on your event ticket?

1 Choose a legible font

The first thing to consider when designing your event ticket is the font. You want a font that is easy to read, especially for the important information like the date, time, and venue of your event. Avoid fonts that are too fancy, cursive, or thin, as they might be hard to see from a distance or in low light. Instead, opt for fonts that are simple, clean, and bold, such as Arial, Helvetica, or Verdana. You can also use a different font for the event name or logo, as long as it matches the theme and style of your event.

2 Use a suitable font size

The next thing to consider is the font size. You want a font size that is large enough to be visible, but not so large that it takes up too much space or looks cluttered. A good rule of thumb is to use a font size of at least 12 points for the main information, and a font size of 8 to 10 points for the secondary information, such as the barcode, terms and conditions, or sponsor logos. You can also use a larger font size for the event name or logo, as long as it doesn't overpower the rest of the ticket.

3 Contrast the font color and background

The third thing to consider is the font color and background. You want a font color and background that contrast well, so that the text stands out and is easy to read. Avoid using colors that are too similar, such as light gray on white, or dark blue on black. Instead, use colors that are complementary, such as black on white, or white on red. You can also use a gradient, a pattern, or an image for the background, as long as it doesn't interfere with the text.

4 Align the text and elements

The fourth thing to consider is the alignment of the text and elements. You want an alignment that is balanced and symmetrical, so that the ticket looks neat and professional. Avoid using too many different alignments, such as center, left, right, or justified, as they might make the ticket look messy or confusing. Instead, use one or two alignments, such as center or left, and make sure they are consistent throughout the ticket. You can also use lines, borders, or spaces to separate the text and elements.

5 Preview and print your ticket

The final thing to consider is the preview and print of your ticket. You want to preview your ticket on a screen and on a paper, to make sure it looks good and has no errors. You can also ask for feedback from others, such as your team members, your clients, or your friends. Once you are happy with your ticket design, you can print it on a high-quality paper, preferably with a glossy or matte finish, to give it a professional and durable look.