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What are the benefits of setting networking goals?

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Networking is a powerful skill that can help you achieve your personal and professional goals. However, many people struggle with networking because they don't have a clear purpose, strategy, or plan. Setting networking goals can help you overcome these challenges and reap the benefits of building meaningful connections. In this article, you will learn what networking goals are, why they are important, and how to set and achieve them.

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Jacqueline Mathias
Daniel Vodrazka

Self & Business Mastery | Teaching ambitious men the practical skills they need to thrive in their life, career, or…
Miriam Golis

Digital Healthcare | Networking | Business Unit Manager Healthcare

1 What are networking goals?

Networking goals are specific, measurable, achievable, relevant, and time-bound (SMART) objectives that you set for your networking activities. They can be related to your career, business, education, hobbies, or personal interests. For example, you might have a networking goal to find a mentor in your field, to expand your customer base, to learn a new skill, or to make new friends. Networking goals help you focus your efforts, track your progress, and evaluate your results.

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2 Why are networking goals important?

Networking goals are important because they can help you clarify your vision and direction, boost your motivation and confidence, improve your communication and relationship skills, and enhance your opportunities and outcomes. By setting networking goals, you can identify what you want to achieve, why you want to achieve it, and how you will achieve it. Additionally, they can help you overcome fears, doubts, and insecurities. Furthermore, networking goals can help you develop listening, speaking, and writing skills, as well as build rapport, trust, and credibility with your contacts. Finally, they can help you create and leverage your personal and professional network to access valuable resources, information, and support.

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Miriam Golis

Digital Healthcare | Networking | Business Unit Manager Healthcare
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Es gibt zahlreiche M?glichkeiten zu networken. Das k?nnen zum Beispiel Online-Formate (Social Media, Online-Artikel, Podcast etc.) oder auch Offline-Formate sein (vor-Ort Netzwerkgruppen, Events, Messen, Meetups etc.). Einige Formate nehmen mehr Zeit in Anspruch, andere weniger. Doch in welches Format investierst du deine Zeit? Richtig: In das, was auf deine Netzwerkziele einzahlt. Stell dir dabei zwei einfache W-Fragen, n?mlich: WAS willst du in den n?chsten 1-3 Jahren erreichen? Mit der Beantwortung dieser Frage nimmst du deine interne Sicht ein und setzt dir einen Rahmen für deine Ma?nahmen und Aktivit?ten WEN m?chtest du erreichen? Mit der Beantwortung dieser Frage nimmst du die externe Sicht ein und berücksichtigst deine Zielgruppe.

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Daniel Vodrazka

Self & Business Mastery | Teaching ambitious men the practical skills they need to thrive in their life, career, or business.
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Your network = net worth. This saying captures the timeless truth, that knowing the right people is usually a LOT more important than knowing the right information. But what if it doesn't come naturally to you? You need some kind of a measurement system, to grow your network, find new opportunities, and improve your skills. In the further section, I'll share my best tips.

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3 How to set networking goals?

To set effective networking goals, you need to assess your current situation by analyzing your SWOT related to networking, identify your needs and challenges, and determine your desired state and vision. Then, define your specific goals, making sure they are SMART and meaningful. Create an action plan by breaking down your goals into smaller tasks and milestones with deadlines and priorities assigned to each. Identify the resources, tools, and strategies you will use to accomplish your tasks. Finally, implement your plan, monitor progress, adjust the plan as needed, and record results and feedback.

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4 How to achieve networking goals?

To reach your networking goals, you need to take a proactive and consistent approach. Don't wait for opportunities, but instead create them and follow up with your contacts. Additionally, it's important to be flexible and adaptable, embracing change and learning from mistakes. Showing genuine interest and curiosity in your contacts is also essential, as well as sharing knowledge and resources. Finally, be authentic and professional in all your interactions, showing respect and courtesy while being organized and prepared.

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Miriam Golis

Digital Healthcare | Networking | Business Unit Manager Healthcare
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Neben dem "WAS" (...willst du erreichen) spielt ebenfalls was "WEN" (...willst du erreichen) beim Netzwerken eine gro?e Rolle. Kennst du deine Zielgruppe, kannst du dich mit dieser intensiver befassen, z.B. in Form einer Persona. Dabei erf?hrst du vieles über ihre Bedürfnisse, Wünsche aber auch m?gliche Touchpoints, die aufzeigen, wo und wie du deine Zielgruppe am besten erreichen kannst. Auf dieser Basis w?hlst du die Formate aus, die du nun aktiv bespielen kannst.

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5 How to measure networking goals?

To measure your networking goals, you need to employ a variety of methods, such as quantitative metrics like the number of contacts, meetings, referrals, and opportunities you generate. Qualitative methods like testimonials, reviews, and recommendations can also be used to showcase your networking results. Hybrid methods that combine both quantitative and qualitative elements, such as surveys, interviews, or focus groups, can be used to collect and analyze both numerical and narrative information about your networking performance.

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Daniel Vodrazka

Self & Business Mastery | Teaching ambitious men the practical skills they need to thrive in their life, career, or business.
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In any given week, you can look at the following numbers or goals: - How many NEW connections are you creating? - How many of them turn to deeper ENGAGEMENTS? - How much TIME will you dedicate to networking? Setting clear metrics like these helps you keep yourself accountable, and grow your network proactively.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Jacqueline Mathias
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Save yourself from networking burnout by creating a clear criteria list that helps you choose the right events to attend. Some themes you might like to consider include: -Will this event provide me with new knowledge? -Will this event attract the type of people I want to mix with? -Is this topic something I am genuinely interested in? -Are there any potential partners attending that I would like to target? -Is there an opportunity for me to develop my own skills? (E.g. being a keynote speaker or panelist) -Will this allow me to test out a new idea, product or content and get valuable feedback? -Do I want to experience this venue or location? Ensuring alignment will ensure a value exchange takes place, and this will energise you.

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Miriam Golis

Digital Healthcare | Networking | Business Unit Manager Healthcare
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1.) Unspezifisches Netzwerken kann auch ebenfalls zielführend sein! 2.) Networking-Ziele bringen nichts, wenn du sie nicht regelm??ig trackst! 3.) Besch?ftige dich intensiv mit deiner Zielgruppe, die du erreichen m?chtest, z.B. in Form einer Persona!

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What are the benefits of setting networking goals?

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6

1 What are networking goals?

2 Why are networking goals important?

3 How to set networking goals?

4 How to achieve networking goals?

5 How to measure networking goals?

6 Here’s what else to consider

Personal Development

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What are the benefits of setting networking goals?

1

2

3

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1 What are networking goals?

2 Why are networking goals important?

3 How to set networking goals?

4 How to achieve networking goals?

5 How to measure networking goals?

6 Here’s what else to consider

Personal Development

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