What are the advantages and disadvantages of using multiples in deal execution?
Market approach valuation is a common method of estimating the value of a company or a business segment based on the multiples of comparable companies or transactions. In deal execution, market approach valuation can help buyers and sellers to assess the attractiveness and fairness of a deal, as well as to negotiate the terms and price. However, market approach valuation also has some limitations and challenges that need to be considered. In this article, we will discuss the advantages and disadvantages of using multiples in deal execution, and how to apply them effectively.