How do you turn a customer's skepticism into a sales opportunity?
Understanding customer skepticism is essential for successful business development. When faced with a doubtful customer, you might feel like you're up against a wall. But what if you could transform that skepticism into a sales opportunity? With the right approach, you can. By listening actively, addressing concerns directly, and demonstrating value authentically, you can turn a skeptic into a believer—and a customer.
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