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How do you design AR UX prototypes that balance aesthetics and functionality?

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Augmented reality (AR) is a technology that overlays digital content onto the real world, creating immersive and interactive experiences for users. AR has many potential applications, from entertainment and education to healthcare and retail. But how do you design AR user experiences (UX) that are both visually appealing and functional? In this article, we will explore some tips and tools for creating AR UX prototypes that balance aesthetics and functionality.

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1 Understand the context

Before you start designing your AR UX prototype, you need to understand the context of your target users, their goals, and their environment. What are they trying to achieve with your AR app? Where and when will they use it? How will they interact with it? What are the technical and physical constraints and opportunities? These questions will help you define the scope, purpose, and features of your AR UX prototype, as well as the design principles and guidelines that will shape it.

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Dina Khalil

Creative Technologist | UX/UI Designer | Assistive Technology Specialist | XR Developer | Documentarian
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Making sure the interactions in your AR design are easy to understand, so users can move around and use virtual things easily. Keep the design looking the same across the whole AR experience; this makes it look polished and put together. But, the most important thing is that it works well for what it's supposed to do. Think about where people will use your AR—like how bright it is and how much space there is. Also, make sure your design works on different devices.

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Sayam Kumar Das

A mere explorer of Infinity in pursuit of absolute perfection. Augmented Reality. Machine Learning. Computer Vision. Industrial Artificial Intelligence.
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The first goal should be the target sector for implementing the technology, second draw a draft third explore the necessary fourth explore the necessary technical infrastructure and finally design simple yet powerful UI.

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2 Sketch the user journey

Once you have a clear idea of the context, you can sketch the user journey of your AR UX prototype. This is a visual representation of how users will move through your AR app, from the initial trigger to the final outcome. You can use simple diagrams, storyboards, or wireframes to illustrate the key steps, actions, and feedback of your AR UX prototype. This will help you plan the structure, flow, and navigation of your AR app, as well as identify the pain points and opportunities for improvement.

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3 Choose the right tools

There are many tools available for creating AR UX prototypes, from low-fidelity to high-fidelity. Depending on your goals, budget, and skills, you can choose the tool that best suits your needs. For example, you can use paper prototyping, mockups, or video prototyping to test your AR UX concept and get early feedback from users. You can also use AR prototyping tools, such as Adobe Aero, Spark AR Studio, or Unity, to create more realistic and interactive AR UX prototypes that you can test on your devices.

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Dillon Hickey

Lead Designer, XR/Product Designer, Creative Business Leader
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Mastering the right tools is vital in AR prototyping. From simple models like a UI panel on a toothpick to intricate experiences, platforms like Adobe Aero, Spark AR Studio, and Apple's Reality Composer help depict aspects realistically. For high-quality AR, Unity or Unreal offer depth but require learning time, with Unity offering accessible education resources. The better the prototype, the richer the initial feedback on your design, emphasizing the importance of aiming for higher fidelity while simultaneously balancing the amount of time available to produce.

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4 Design for the senses

One of the challenges of designing AR UX prototypes is to create a seamless and engaging integration between the digital and the physical worlds. To do this, you need to design for the senses, not just for the screen. This means that you need to consider how your AR UX prototype will affect the user's vision, hearing, touch, and motion. For example, you need to ensure that your AR content is visible, legible, and consistent with the real world. You also need to use sound, haptics, and gestures to enhance the user's immersion and interaction.

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5 Test and iterate

The final step of designing AR UX prototypes is to test and iterate them with real users and real scenarios. This will help you evaluate the usability, desirability, and feasibility of your AR UX prototype, as well as gather feedback and insights for improvement. You can use different methods and metrics to test your AR UX prototype, such as user interviews, observations, surveys, or analytics. You can also use tools like ARKit or ARCore to measure the performance and quality of your AR UX prototype.

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Dina Khalil

Creative Technologist | UX/UI Designer | Assistive Technology Specialist | XR Developer | Documentarian
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Test your prototypes with real users to learn what works and what can be better. It's a good idea to work with other people on your team, like developers and content creators. Lastly, make sure your design is friendly for everyone by considering things like colors, fonts, and making it open for all users. This way, you can make AR experiences that look good and work well for people.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Dina Khalil

Creative Technologist | UX/UI Designer | Assistive Technology Specialist | XR Developer | Documentarian
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Ensure that your AR UX design is accessible to a diverse audience. Consider factors like color contrast, font legibility, and inclusive design practices to make the experience welcoming for all users.

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How do you design AR UX prototypes that balance aesthetics and functionality?

1

2

3

4

5

6

1 Understand the context

2 Sketch the user journey

3 Choose the right tools

4 Design for the senses

5 Test and iterate

6 Here’s what else to consider

Augmented Reality

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How do you design AR UX prototypes that balance aesthetics and functionality?

1

2

3

4

5

6

1 Understand the context

2 Sketch the user journey

3 Choose the right tools

4 Design for the senses

5 Test and iterate

6 Here’s what else to consider

Augmented Reality

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