How can you write a speech or presentation that reflects your personal brand?

In crafting a personal speech that truly reflects your brand, it's essential to strike a balance between your speech's objective and your authentic self. Recently, I was tasked with discussing 'building your path,' and I couldn't ignore the pivotal role of authenticity. It became clear that what defines us most is what propels us on our journey. To embark on this path, start by understanding the core objective of your speech, and then, let authenticity be your guiding star. Authenticity it's the essence of your message and the driving force behind your journey. The foundation of your speech should align seamlessly with your authentic identity. Remember that authenticity not only enriches your speech but also empowers your personal journey.

Before anything else, clearly define the objective of your presentation. Whether it's to inspire, educate, or call to action, your purpose should align with the overarching goals of your personal brand. For example: If your brand is built on innovation, your speech should revolve around groundbreaking ideas rather than traditional concepts.

If you have clarity that you are speaking to a group of young entrepreneurs, focusing on topics like startup challenges or scaling strategies could be particularly effective.

Owning your story and sharing it in a way that allows your audience to be in is vital. They can create the scene as a movie in their minds as you share the details and emotions you felt in the experience you are sharing. Let them feel what you were feeling. Use descriptive words that bring life to the story. And, if it's a sad story, don't leave them in the sadness bring them out by sharing how the experience made you better so they can all see the victory.

Brilliant points.. know your story . Is a great advice.. when done from the perspective of " value for others", it creates deep connect with your audience. .

For instance, If your brand voice is casual and engaging, steer clear of overly technical jargon that may alienate your audience.

When I was preparing for my TEDx talk, I presented my personal brand in every touch point. Adding to the points highlighted in this article I will say sometimes we overlook what we are wearing and this is part of your presentation. Here are the things you should take into consideration. 1)What feelings do you want to evoke in your readers? I was looking for bold and vibrant so I wore a pink and black patterned dress with shoulder pads. Which also represented my personal brand. 2) The size of the stage is important. If you are 5 ft 2" off the ground like me and a size small a huge stage can minimize your presence so your delivery complemented by what you wear must be captivating. 3) Ensure the core message is clear and consistent

Authenticity is key. Your presentation is an invaluable opportunity to demonstrate the genuine essence of your personal brand. People should remember you when they think about that topic.