How can you use video to curate content?

1 Choose your video sources

The first step to use video to curate content is to choose your video sources. You want to find high-quality, relevant, and trustworthy videos that match your niche, audience, and goals. You can use various platforms, such as YouTube, Vimeo, TED, or Instagram, to search for videos by keywords, topics, or categories. You can also follow influencers, experts, or channels that share valuable content in your field. Make sure to watch the videos before you curate them, and verify their accuracy, credibility, and timeliness.

2 Add your commentary

The second step to use video to curate content is to add your commentary. You want to provide your perspective, insights, or opinions on the videos you share, and explain why they are important, useful, or interesting for your audience. You can also ask questions, invite feedback, or encourage action. You can add your commentary in different ways, depending on the format of your curated content. For example, you can write a caption, a summary, or a review for social media posts; you can embed the video in your blog post and add your analysis, commentary, or tips; or you can include the video link in your newsletter and write a short introduction or teaser.

3 Optimize your video content

The third step to use video to curate content is to optimize your video content. You want to make sure that your video content is easy to find, view, and share by your audience. You can optimize your video content by using relevant keywords, hashtags, or tags in your titles, descriptions, or captions; by choosing appealing thumbnails or images for your videos; by adding subtitles or captions for accessibility and clarity; and by using calls to action or links to direct your audience to your website, blog, or other platforms.

4 Curate video content regularly

The fourth step to use video to curate content is to curate video content regularly. You want to maintain a consistent and frequent schedule of sharing video content with your audience, and keep them engaged and interested. You can use tools, such as Buffer, Hootsuite, or CoSchedule, to plan, schedule, and automate your video content curation across different platforms. You can also track and measure the performance of your video content, such as views, likes, comments, shares, or clicks, and use the data to improve your curation strategy and tactics.

5 Learn from other video curators

The fifth step to use video to curate content is to learn from other video curators. You want to observe and analyze how other successful video curators in your niche or industry select, comment, optimize, and share video content with their audience. You can learn from their best practices, mistakes, tips, or trends, and apply them to your own video curation. You can also network, collaborate, or interact with other video curators, and exchange ideas, feedback, or recommendations.