登录查看更多内容

How can you use live chat to increase Enterprise Software sales?

由人工智能和领英社区提供技术支持

Live chat is a powerful tool for engaging with potential and existing customers of Enterprise Software. It can help you to provide personalized support, demonstrate value, and close more deals. In this article, you will learn how to use live chat to increase Enterprise Software sales in four steps: setting up your chat widget, qualifying your leads, delivering your pitch, and following up.

此文章中的业界达人

由社区从 6 条内容中精选。了解更多

Dany Capodieci

Sales Consulting ?? LinkedIn Top Voice??for Sales Development, Direct Sales, Software Sales, Sales Coaching, Sales…
Sarah Mainprize

Enterprise Account Executive @ Databricks | Lakehouse, Generative AI
Harpreet Singh

Helping organizations to empower their global talent with effective business communication, language and intercultural…

1 Set up your chat widget

The first step is to choose a live chat platform that suits your Enterprise Software needs. You want a platform that is easy to integrate, secure, scalable, and customizable. You also want to be able to track and analyze your chat performance, such as response time, satisfaction rate, and conversion rate. Once you have selected your platform, you need to set up your chat widget on your website. You can customize the appearance, behavior, and triggers of your chat widget to match your brand and target audience. For example, you can use different colors, icons, messages, and greetings for different pages, segments, and scenarios.

添加您的观点

Dany Capodieci

Sales Consulting ?? LinkedIn Top Voice??for Sales Development, Direct Sales, Software Sales, Sales Coaching, Sales Management, Sales Operations & Enterprise Software
举报内容
Data tells us there is a diminishing return the longer you wait to respond to a new contact for a meeting. Responding within the first 5 minutes of expressed interest is ideal. Using chat features with qualifying workflow questions to schedule a meeting is really the only feasible way to capture website visitors within this timeframe. Responding within 5 minutes guarantees you book 100% of qualified contacts that engage your chat bot. If you don't, the contact is going to continue going down their list of search results booking meetings with your competitors that respond first and you risk being SOL if you respond last.

已翻译

赞
Sarah Mainprize

Enterprise Account Executive @ Databricks | Lakehouse, Generative AI
举报内容
I have seen some fantastic results from using live chat to engage with prospects on your website, enabling requirements to be captured, further arming the direct sales teams to convert the lead quickly into an opportunity. It's surprising how many prospects are willing to engage via live chat and not via a call initially, and if leveraged properly, online chat can be a fantastic conversion tool.

已翻译

赞

2 Qualify your leads

The second step is to use live chat to qualify your leads and identify their pain points, goals, and budget. You can use pre-chat surveys, chatbots, or human agents to ask relevant questions and collect information about your visitors. For example, you can ask them about their role, company size, industry, current software, and main challenges. You can also use live chat to segment your leads based on their behavior, such as the pages they visit, the time they spend, and the actions they take. This way, you can prioritize the most qualified and interested leads and assign them to the right sales reps.

添加您的观点

Harpreet Singh

Helping organizations to empower their global talent with effective business communication, language and intercultural skills
举报内容
Qualifying a lead is one of the most important task, which decides the next course of action to the lead. Qualifying leads typically involves assessing their level of interest, fit for your product or service, and their readiness to make a purchase. This process often includes gathering information about their pain points, goals, and budget through various means such as surveys, interactions, or CRM systems.

已翻译

赞

3 Deliver your pitch

The third step is to use live chat to deliver your pitch and demonstrate the value of your Enterprise Software. You can use live chat to share product features, benefits, testimonials, and case studies that match your leads' needs and expectations. You can also use live chat to showcase your software in action, such as by sending screenshots, videos, or demos. You can also use live chat to handle objections, answer questions, and overcome barriers that might prevent your leads from buying. For example, you can address concerns about pricing, security, compatibility, or implementation.

添加您的观点

Harpreet Singh

Helping organizations to empower their global talent with effective business communication, language and intercultural skills
举报内容
We should be fully aware of Unique Selling Points and be able to demonstrate the Return on Investment of the solution. Also, need to tailor the pitch to our actual product or service, and adjust the tone and content based on our audience and their needs.

已翻译

赞

4 Follow up

The fourth step is to use live chat to follow up with your leads and nurture them until they are ready to buy. You can use live chat to send reminders, confirmations, and thank-you messages that keep your leads engaged and motivated. You can also use live chat to provide additional value, such as by sending relevant content, tips, or offers that help your leads solve their problems or achieve their goals. You can also use live chat to ask for feedback, referrals, or reviews that boost your credibility and reputation.

添加您的观点

Harpreet Singh

Helping organizations to empower their global talent with effective business communication, language and intercultural skills
举报内容
In my experience, it takes three to four follow ups to get a response. Also, we need to continue to follow up to ensure a smooth onboarding process. Gather feedback and maintain communication to foster a positive customer relationship.

已翻译

赞

5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

David Roberts

Advisory Board Member | AI & Innovation Strategist | Driving Business Transformation through Cutting-Edge Technology
举报内容
Training and Onboarding Assistance: Provide resources and assistance during the onboarding process. Offer live chat support for any issues encountered during implementation.

已翻译

赞

Enterprise Software

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

How can you use live chat to increase Enterprise Software sales?

1

2

3

4

5

1 Set up your chat widget

2 Qualify your leads

3 Deliver your pitch

4 Follow up

5 Here’s what else to consider

Enterprise Software

给文章评分

感谢您的反馈

更多Enterprise Software相关文章

更多相关阅读内容

How can you use live chat to increase Enterprise Software sales?

1

2

3

4

5

1 Set up your chat widget

2 Qualify your leads

3 Deliver your pitch

4 Follow up

5 Here’s what else to consider

Enterprise Software

给文章评分

感谢您的反馈

查看其他技能