How can you tailor your business continuity plan to meet the needs of different markets?
A business continuity plan (BCP) is a document that outlines how your organization will continue to operate during and after a disruptive event, such as a natural disaster, a cyberattack, or a pandemic. A BCP helps you minimize the impact of the crisis on your customers, employees, and stakeholders, and ensure that you can resume your normal operations as soon as possible. However, not every market has the same risks, needs, and expectations when it comes to business continuity. Therefore, you need to tailor your BCP to meet the specific requirements and preferences of each market segment that you serve. Here are some tips on how to do that.