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How can you survey safety culture with remote workers?

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Safety culture is the shared values, beliefs, and norms that influence how employees think and act about safety in the workplace. It can have a significant impact on the prevention of accidents, injuries, and illnesses, as well as the well-being and productivity of workers. However, measuring and improving safety culture can be challenging when workers are remote, as they may face different risks, have less communication and feedback, and feel less engaged and supported. How can you survey safety culture with remote workers and use the results to enhance your safety performance and culture?

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Jamie Mallinder

I help organisations understand and improve safety culture, leadership, systems and workplaces using psychology…

1 Define your goals and scope

Before you design and conduct a safety culture survey, you need to have a clear idea of what you want to achieve and how you will use the data. What are the main safety issues and concerns that affect your remote workers? What are the current strengths and weaknesses of your safety culture? How do you plan to communicate and implement the survey findings and recommendations? Having specific and realistic goals and scope will help you tailor your survey questions, select your sample size and method, and analyze and report your results.

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Jamie Mallinder

I help organisations understand and improve safety culture, leadership, systems and workplaces using psychology, neuroscience and technology | Multiple award-winning chartered safety leader, consultant and speaker
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While defining goals, it's essential to ensure they are specific, measurable, achievable, relevant, and time-bound (SMART). Engage remote teams during the goal-setting phase to understand unique challenges they face. It will ensure that the goals are not just top-down but also bottom-up, increasing their relevance.

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2 Choose your survey tool and platform

There are various tools and platforms that you can use to survey safety culture with remote workers, depending on your budget, time, and resources. You can use existing surveys that have been validated and tested, such as the Safety Attitudes Questionnaire (SAQ) or the Safety Climate Survey (SCS), or you can create your own customized survey based on your goals and scope. You can also choose between online or offline platforms, such as web-based surveys, email surveys, phone surveys, or paper surveys. The main factors to consider when choosing your survey tool and platform are the reliability, validity, accessibility, and security of the data collection and analysis process.

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Jamie Mallinder

I help organisations understand and improve safety culture, leadership, systems and workplaces using psychology, neuroscience and technology | Multiple award-winning chartered safety leader, consultant and speaker
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Ensuring data privacy and GDPR compliance is paramount, especially when dealing with remote teams across different jurisdictions. Also, when considering platforms, consider accessibility across different devices, especially mobile, as not all remote workers might have regular access to desktops or laptops.

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3 Design your survey questions

The survey questions are the core of your safety culture survey, as they will elicit the information and feedback that you need from your remote workers. You should design your survey questions based on the dimensions and indicators of safety culture that are relevant to your organization and remote work context, such as leadership, communication, teamwork, learning, reporting, feedback, recognition, empowerment, and trust. You should also use a mix of closed-ended and open-ended questions, as well as a consistent and clear rating scale, to capture both quantitative and qualitative data. Moreover, you should avoid using jargon, leading, ambiguous, or double-barreled questions, and ensure that your questions are concise, specific, and easy to understand.

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Jamie Mallinder

I help organisations understand and improve safety culture, leadership, systems and workplaces using psychology, neuroscience and technology | Multiple award-winning chartered safety leader, consultant and speaker
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Ensure cultural sensitivity in your questions, especially if you're dealing with a diverse workforce across different regions. The meaning of safety can vary culturally, and it's vital that questions do not carry unconscious biases.

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4 Administer your survey

Once you have designed your survey questions, you need to administer your survey to your remote workers in a way that maximizes the response rate and quality. You should inform your remote workers about the purpose, benefits, and confidentiality of the survey, and provide them with clear instructions on how to complete and return it. You should also choose a suitable time and frequency for your survey, and send reminders and follow-ups to encourage participation. Additionally, you should monitor the progress and completion of your survey, and address any technical or logistical issues that may arise.

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5 Analyze your survey results

After you have collected your survey data, you need to analyze it to identify the patterns, trends, and gaps in your safety culture. You can use various methods and tools to analyze your survey results, such as descriptive statistics, inferential statistics, thematic analysis, or benchmarking. You should also use visual aids, such as graphs, charts, and tables, to display and summarize your data. The main objectives of your analysis are to measure the level and variation of safety culture across your remote workers, to compare your results with your goals and expectations, and to highlight the strengths and areas for improvement of your safety culture.

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Jamie Mallinder

I help organisations understand and improve safety culture, leadership, systems and workplaces using psychology, neuroscience and technology | Multiple award-winning chartered safety leader, consultant and speaker
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A factor analysis can be used to check if the dimensions of safety culture proposed are indeed being captured by your survey. Also, consider seeking insights from outliers; sometimes, the most revealing feedback comes from those whose experiences differ significantly from the average

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6 Report and act on your survey findings

The final step of your safety culture survey is to report and act on your findings and recommendations. You should communicate your survey results and implications to your remote workers and other stakeholders, such as managers, supervisors, and safety committees, and solicit their feedback and input. You should also use your survey findings to develop and implement action plans and interventions to address the gaps and challenges in your safety culture, and to reinforce the positive aspects and behaviors. Furthermore, you should evaluate the effectiveness and impact of your actions, and repeat the survey process periodically to monitor and sustain your safety culture improvement.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Jamie Mallinder

I help organisations understand and improve safety culture, leadership, systems and workplaces using psychology, neuroscience and technology | Multiple award-winning chartered safety leader, consultant and speaker
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Remote working, by its nature, often results in feelings of isolation. While this article wonderfully captures the technical and procedural aspects of surveying safety culture, it's crucial to integrate the human element. Mental wellbeing and emotional safety are just as critical as physical safety. Encourage leaders and managers to establish regular check-ins focused solely on well-being, ensuring workers feel valued not just for their output but for who they are. Integration of the Psychosocial Safety Climate (PSC-12) or other measure would be beneficial in ensuring that these dimensions are captured and that any co-dependant issues are addressed.

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How can you survey safety culture with remote workers?

1

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3

4

5

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1 Define your goals and scope

2 Choose your survey tool and platform

3 Design your survey questions

4 Administer your survey

5 Analyze your survey results

6 Report and act on your survey findings

7 Here’s what else to consider

Workplace Safety

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How can you survey safety culture with remote workers?

1

2

3

4

5

6

7

1 Define your goals and scope

2 Choose your survey tool and platform

3 Design your survey questions

4 Administer your survey

5 Analyze your survey results

6 Report and act on your survey findings

7 Here’s what else to consider

Workplace Safety

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