How can you organize your speaker portfolio to land more public speaking gigs?

Speakers need multiple online assets in their portfolio to ensure high numbers of event bookings. This includes - Speaker website - LinkedIn individual profile - LinkedIn company profile page - Amazon "Author Central" profile - YouTube video page Regardless of the type of groups you would like to speak for, there are a few key factors that inform these recommendations - 1.) If you want to be a speaker, people need to find you online. This is why you need a speaker site and LinkedIn. 2.) Clients need to find your content, which is why you need an Author Central page and why you need to generate and share written content. 3.) Clients need to see you speak in videos. This is why you need a YouTube page - and put videos on your website.

As tempting as it is to be on every platform, decide based on what medium you prefer (writing, video, audio) and where your audience sits. Also think about where your potential clients sit and then make the choice. This will not be an overnight success be ready for the long haul.

I took advice from an expert and my bio follows a formula that essentially answers the 3 most obvious questions people have. 1) Who are you? 2) What do you do? 3) How do you do the thing you do. It also includes references, links to my website and my showreel. It's clear. Simple. Effect.

If you want to be a speaker, you need people to vouch for your work! And for people looking to book speakers, seeing you as a known commodity provides them comfort when booking you. There are two great places to put testimonials. - Your LinkedIn profile. - Your speaker website. The two key elements of testimonials are quality and quantity. The more detailed the testimonials, the better. And the more you have, the better.

While many people focus on videos as a medium to showcase their speaking skills and personality, I believe that the mantra 'The more you talk, the more you talk' holds true. Giving conferences, actively seeking new opportunities, and sharing invites and results within your network are crucial for both honing your skills and landing new gigs. Videos might be a useful tool, but they are not the be-all and end-all. The act of speaking itself, engaging with live audiences, and the referrals that come from direct interactions often outweigh the benefits of a polished video. After all, there's no better practice or exposure than the real thing.

Video is a great tool. But my mentor often says that when you are starting out its okay not to have a flashy showreel, full of at event footage etc. In fact my first showreel was essentially a spoken version of my bio. But, please record with a good quality micro, good lighting and if you are not a natural speaker, rehearse.

En los últimos cinco a?os el incremento del ancho de banda y el acceso a dispositivos móviles de muchísima calidad a un precio asequible ha hecho que la difusión y el consumo de vídeo esté al alcance de todos. Los jóvenes son nativos digitales y tienen más soltura que los mayores tanto en puesta en escena como en edicion de video. Igual que las diapositivas mal usadas son un mal aliado de la comunicación, el vídeo puede ser un buen aliado o todo lo contrario. Tenemos excelentes oradores en cuerpo a cuerpo que frente a una cámara pierden mucho. Ante todo esto debemos ser capaces de lo más difícil como oradores de llegar con el mensaje a las personas en un momento con un gran volumen de información y poca paciencia para consumirla.

If you don't share your media coverage, people will not know about it! Share it everywhere! There are some really important ways to share your media coverage, including posting written, video, radio, and podcast interviews on your LinkedIn page and your speaker website. As a more advanced recommendation, you can also create press releases about your speaking events that you share broadly.

In my experience, once the media labels you an expert and you do well, they will keep calling you back for years. The mlre niche your expert area is, the easier it is to stand out. And make sure you are visible!

My top advice - Keep your speaker assets current! All the content you share about your speeches is what professional speakers call "speaker assets." This includes videos, articles, podcasts, recommendations, and more. It's important to regularly update your speaking news, media citations, video content, and more. The more you keep these current and the more assets you have, the more material will be out there in the world for potential clients to find. The easier it is for potential clients to find you, the more you will get hire as a speaker!

Keep your portfolio updated with your latest speaking engagements, testimonials, or media appearances. An up-to-date portfolio reflects your ongoing expertise and relevance.

Consider Youtube videos with very good SEO, they are a long-playing advertising for you and your brand. For example, my TEDx on Youtube keeps driving gigs for me 7 years in a row now.

Use visuals, infographics, or images to make your portfolio visually appealing and easily digestible. An engaging design can attract attention and leave a lasting impression.