How can you identify user requirements that are not easily articulated?
User requirements are the foundation of any successful UX design project. They help you understand the needs, goals, and pain points of your target users, and guide your design decisions and solutions. But sometimes, user requirements are not easily articulated by the users themselves, either because they are unaware, implicit, or complex. How can you identify these hidden or latent user requirements and incorporate them into your UX research process? Here are some tips and methods that can help you.
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Exploratory research methods:Dive into the user's world through observation and open-ended questions. Methods like contextual inquiry let you uncover motivations and behaviors that users might not even be aware of themselves.
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Generative techniques:Engage users in creative exercises, like collage making or prototyping, to bring their implicit needs to the surface. This approach reveals insights into their values and aspirations, guiding your design process.