How can you handle yield management disruptions caused by weather?
Yield management is the practice of optimizing the revenue and profitability of a business by adjusting the prices and availability of its products or services according to the demand and supply conditions. It is widely used in industries such as hospitality, travel, entertainment, and transportation, where the capacity is fixed and perishable. However, yield management can also face disruptions caused by unpredictable factors, such as weather, that can affect the demand and supply patterns. In this article, you will learn how to handle yield management disruptions caused by weather and how to minimize their impact on your sales performance.
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